Market Share of Automotive Steering Wheel Industry
The Automotive Steering Wheel Market is dominated by several players such as Autoliv Inc., Takata Corporation, TOYODA GOSEI CO., LTD., ZF Friedrichshafen AG, Joyson Safety Systems, and Neaton Auto Products Manufacturing, Inc. These Companies are expanding their business with new innovative products so that they can have an edge over their competitors. For instance,
In August 2022, Porsche unveiled the new Porsche 911 GT3 RS, which features four unique rotary controls and a Drag Reduction System (DRS) button on the steering wheel.
In August 2022, Dodge unveiled the Dodge Charger Daytona SRT, a muscle car battery-electric concept automobile designed to preview the Dodge brand's electrified vehicles of the future. The steering wheel has a one-button system that allows the driver to select Auto, Sport, Track, and Drag diving modes, quickly modifying the vehicle's characteristics and the information shown.
In August 2022, the Acura Precision EV Concept featured a reduced driving position and a two-grip yoke-style steering wheel. To soothe the driver, the steering wheel is retracted within the car while the cockpit produces pleasant smells and projected visuals imitating underwater landscapes.
Automotive Steering Wheel Market Leaders
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Autoliv Inc.
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Neaton Auto Products Manufacturing, Inc.
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ZF Friedrichshafen AG
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Joyson Safety Systems
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TOYODA GOSEI CO., LTD.
*Disclaimer: Major Players sorted in no particular order