Australia Non-Dairy Milk Market Size
| Icons | Lable | Value |
|---|---|---|
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Study Period | 2017 - 2029 |
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Market Size (2024) | USD 366.2 Million |
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Market Size (2029) | USD 580.4 Million |
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Largest Share by Distribution Channel | Off-Trade |
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CAGR (2024 - 2029) | 9.65 % |
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Fastest Growing by Distribution Channel | Off-Trade |
Major Players |
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|
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*Disclaimer: Major Players sorted in alphabetical order. |
Australia Non-Dairy Milk Market Analysis
The Australia Non-Dairy Milk Market size is estimated at 366.2 million USD in 2024, and is expected to reach 580.4 million USD by 2029, growing at a CAGR of 9.65% during the forecast period (2024-2029).
366.2 Million
Market Size in 2024 (USD)
580.4 Million
Market Size in 2029 (USD)
4.89 %
CAGR (2017-2023)
9.65 %
CAGR (2024-2029)
Largest Market by Product Type
46.67 %
value share, Soy Milk, 2023
The changing societal attitudes towards animal welfare and the environment among consumers is increasing the emphasis on soy milk as a go-to ingredient replacing animal-derived milk.
Largest Market by Distribution Channel
85.50 %
value share, Off-Trade, 2023
The growth of segment in the country is largely driven with the existence of an inviting place for customers to shop, as they are constantly drawn to make large purchases.
Fastest-growing Market by Product Type
13.02 %
Projected CAGR, Coconut Milk, 2024-2029
Owing to its health benefits and usage as an ingredient in a variety of processed food products such as cookies, cakes, and ice cream, coconut milk is gaining momentum.
Fastest-growing Market by Distribution Channel
10 %
Projected CAGR, Off-Trade, 2024-2029
The rising preference to buy essential groceries online during the pandemic drove the off-trade channel. The growth is also assisted by better consumer reach through digital marketing
Leading Market Player
23.79 %
market share, Sanitarium Health and Wellbeing Company, 2022
The exhaustive product portfolio of the company with wider distribution network is largely making Sanitarium Health And Wellbeing Company one of the leading market players in the segment, during the study period.
Enhanced customer personalization options provided by caffes coupled with plant milk diversities offered by supermarkets fuel the market growth
- The off-trade channel plays a major role in the sales of plant-based milk in the region. Plant-based milk accounted for the majority of share in off-trade channels among dairy alternative products. In 2022, plant-based milk accounted for more than 85% of the value share in Australia. Among the off-trade channels, the supermarkets and hypermarkets channel is the largest distribution channel in the Australian plant-based milk market. The proximity factor of these channels, especially in large and developed cities, provides them with an added advantage of influencing the consumer’s decision to purchase among the large variety of products available in the market. In 2022, the supermarkets and hypermarkets channel accounted for 73% of the value share.
- Plant-based milk has captured half of cafe drink sales in Australia. Major chains like Starbucks, Blue Tokai Coffee, Costa Coffee, and Third Wave Coffee Roaster continue to enhance personalization and expand plant-based menu options. These cafes are launching non-dairy-based hot and cold beverages in pairings, such as lattes with plant-based milk, espresso, and iced coffee. The plant-milk sales through the on-trade channel are anticipated to grow by 12.7% by 2025 compared to 2023 in Australia.
- The online channel is expected to be the fastest-growing distribution channel in the off-trade segment. Convenience is the primary motivation for shoppers who have transitioned to shopping for more groceries online. It is projected to register a Y-o-Y growth value of 27.5% during the period 2023-2025. The demand for e-commerce retailing is increasing due to the rising volume of mobile users. In 2022, Australia’s internet penetration rate stood at 91.0 % of the total population.
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Australia Non-Dairy Milk Market Trends
Vegan influence drives the plant-based milk consumption in the country
- The consumption of different types of plant milk in Australia has been on the rise for the past few years due to the growing vegan population. There are even vegan music festivals conducted in numerous Australian cities. Australia has the third-highest percentage of vegans per capita globally. As of 2022, there are 2.5 million vegans and vegetarians in the country.
- Several vegan celebrities in Australia, particularly celebrity chefs, have played a significant role in bringing plant-based lifestyles into the mainstream of dining and food culture. This is increasing the inclusion of soy milk, especially in the daily diet, as it replaces conventional milk, is strengthening consumption patterns across the country.
- According to the Australian Bureau of Statistics, consumers drink about half a metric cup of milk alternatives per person every week. The most popular plant-based milk in Australia is currently soy milk (which occupies almost half the market), followed by almond milk, oat milk, and coconut milk.
- Consumers, especially those allergic to milk, are keen to consume plant-based milk products. Cow milk allergy is one of the common food allergies in young children. As of 2022, in Australia, around 1 in 50 babies and young children showed signs of an allergy to cow's milk. Also, 45% of consumers are actively trying to reduce the number of animal products they consume. Thus, the per capita consumption of plant-based milk in Australia is estimated to increase by 4.74% during 2022-2023.
- Australians choose plant-based diets and lifestyles due to various factors ranging from ethical, political, environmental, religious, or economic reasons. Thus, the per capita consumption is expected to grow significantly during the forecast period.
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OTHER KEY INDUSTRY TRENDS COVERED IN THE REPORT
- Production of raw materials in the plant-based milk market captivated by the production of oat and almond
Australia Non-Dairy Milk Industry Overview
The Australia Non-Dairy Milk Market is moderately consolidated, with the top five companies occupying 44.69%. The major players in this market are Blue Diamond Growers, Oatly Group AB, PureHarvest, Sanitarium Health and Wellbeing Company and Vitasoy International Holdings Ltd (sorted alphabetically).
Australia Non-Dairy Milk Market Leaders
Blue Diamond Growers
Oatly Group AB
PureHarvest
Sanitarium Health and Wellbeing Company
Vitasoy International Holdings Ltd
Other important companies include Califia Farms LLC, Minor Figures Limited, Noumi Ltd.
*Disclaimer: Major Players sorted in alphabetical order.
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Australia Non-Dairy Milk Market News
- September 2022: Vitasoy launched a plant-based milk range Plant+, which includes oat and almond milk varieties with zero cholesterol, low sugar, and high calcium.
- September 2022: Vitasoy launched the Vitasoy Plant+ range of plant milk in the Singaporean market. These plant-based milk products are available in almond, oat, and soy varieties and are high in calcium and low in sugar with zero cholesterol.
- August 2022: Sanitarium launched a new master brand campaign for its plant-based milk brand, So Good.
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We provide a comprehensive and exhaustive set of data pointers for global, regional, and country-level metrics that illustrate the fundamentals of the dairy alternatives industry. With the help of 45+ free charts, clients can access in-depth market analysis based on per capita consumption numbers and production data of raw materials for dairy alternatives, through granular level segmental information supported by a repository of market data, trends, and expert analysis. Data and analysis on dairy alternative products, categories of dairy alternative products, product types, etc., are available in the form of comprehensive reports as well as excel based data worksheets.
Australia Non-Dairy Milk Market Report - Table of Contents
EXECUTIVE SUMMARY & KEY FINDINGS
REPORT OFFERS
1. INTRODUCTION
1.1. Study Assumptions & Market Definition
1.2. Scope of the Study
1.3. Research Methodology
2. KEY INDUSTRY TRENDS
2.1. Per Capita Consumption
2.2. Raw Material/commodity Production
2.2.1. Dairy Alternative - Raw Material Production
2.3. Regulatory Framework
2.3.1. Australia
2.4. Value Chain & Distribution Channel Analysis
3. MARKET SEGMENTATION (includes market size in Value in USD and Volume, Forecasts up to 2029 and analysis of growth prospects)
3.1. Product Type
3.1.1. Almond Milk
3.1.2. Cashew Milk
3.1.3. Coconut Milk
3.1.4. Hazelnut Milk
3.1.5. Oat Milk
3.1.6. Soy Milk
3.2. Distribution Channel
3.2.1. Off-Trade
3.2.1.1. Convenience Stores
3.2.1.2. Online Retail
3.2.1.3. Specialist Retailers
3.2.1.4. Supermarkets and Hypermarkets
3.2.1.5. Others (Warehouse clubs, gas stations, etc.)
3.2.2. On-Trade
4. COMPETITIVE LANDSCAPE
4.1. Key Strategic Moves
4.2. Market Share Analysis
4.3. Company Landscape
4.4. Company Profiles (includes Global Level Overview, Market Level Overview, Core Business Segments, Financials, Headcount, Key Information, Market Rank, Market Share, Products and Services, and Analysis of Recent Developments).
4.4.1. Blue Diamond Growers
4.4.2. Califia Farms LLC
4.4.3. Minor Figures Limited
4.4.4. Noumi Ltd
4.4.5. Oatly Group AB
4.4.6. PureHarvest
4.4.7. Sanitarium Health and Wellbeing Company
4.4.8. Vitasoy International Holdings Ltd
5. KEY STRATEGIC QUESTIONS FOR DAIRY AND DAIRY ALTERNATIVE CEOS
6. APPENDIX
6.1. Global Overview
6.1.1. Overview
6.1.2. Porter’s Five Forces Framework
6.1.3. Global Value Chain Analysis
6.1.4. Market Dynamics (DROs)
6.2. Sources & References
6.3. List of Tables & Figures
6.4. Primary Insights
6.5. Data Pack
6.6. Glossary of Terms
List of Tables & Figures
- Figure 1:
- PER CAPITA CONSUMPTION OF NON-DAIRY MILK, KG, AUSTRALIA, 2017 - 2029
- Figure 2:
- PRODUCTION VOLUME OF AUSTRALIA NON-DAIRY MILK MARKET - RAW MATERIAL, METRIC TONNES, AUSTRALIA, 2017 - 2021
- Figure 3:
- VOLUME OF NON-DAIRY MILK, METRIC TONNES, BY AUSTRALIA, 2017 - 2029
- Figure 4:
- VALUE OF NON-DAIRY MILK, USD MN, BY AUSTRALIA, 2017 - 2029
- Figure 5:
- VOLUME OF NON-DAIRY MILK MARKET BY PRODUCT TYPE, METRIC TONNES, AUSTRALIA, 2017 - 2029
- Figure 6:
- VALUE OF NON-DAIRY MILK MARKET BY PRODUCT TYPE, USD MN, AUSTRALIA, 2017 - 2029
- Figure 7:
- VOLUME SHARE OF NON-DAIRY MILK MARKET BY PRODUCT TYPE, %, AUSTRALIA, 2017 VS 2023 VS 2029
- Figure 8:
- VALUE SHARE OF NON-DAIRY MILK MARKET BY PRODUCT TYPE, %, AUSTRALIA, 2017 VS 2023 VS 2029
- Figure 9:
- VOLUME OF ALMOND MILK MARKET, METRIC TONNES, AUSTRALIA, 2017 - 2029
- Figure 10:
- VALUE OF ALMOND MILK MARKET, USD MN, AUSTRALIA, 2017 - 2029
- Figure 11:
- VALUE SHARE OF ALMOND MILK MARKET, BY DISTRIBUTION CHANNEL, %, AUSTRALIA, 2022 VS 2029
- Figure 12:
- VOLUME OF CASHEW MILK MARKET, METRIC TONNES, AUSTRALIA, 2017 - 2029
- Figure 13:
- VALUE OF CASHEW MILK MARKET, USD MN, AUSTRALIA, 2017 - 2029
- Figure 14:
- VALUE SHARE OF CASHEW MILK MARKET, BY DISTRIBUTION CHANNEL, %, AUSTRALIA, 2022 VS 2029
- Figure 15:
- VOLUME OF COCONUT MILK MARKET, METRIC TONNES, AUSTRALIA, 2017 - 2029
- Figure 16:
- VALUE OF COCONUT MILK MARKET, USD MN, AUSTRALIA, 2017 - 2029
- Figure 17:
- VALUE SHARE OF COCONUT MILK MARKET, BY DISTRIBUTION CHANNEL, %, AUSTRALIA, 2022 VS 2029
- Figure 18:
- VOLUME OF HAZELNUT MILK MARKET, METRIC TONNES, AUSTRALIA, 2017 - 2029
- Figure 19:
- VALUE OF HAZELNUT MILK MARKET, USD MN, AUSTRALIA, 2017 - 2029
- Figure 20:
- VALUE SHARE OF HAZELNUT MILK MARKET, BY DISTRIBUTION CHANNEL, %, AUSTRALIA, 2022 VS 2029
- Figure 21:
- VOLUME OF OAT MILK MARKET, METRIC TONNES, AUSTRALIA, 2017 - 2029
- Figure 22:
- VALUE OF OAT MILK MARKET, USD MN, AUSTRALIA, 2017 - 2029
- Figure 23:
- VALUE SHARE OF OAT MILK MARKET, BY DISTRIBUTION CHANNEL, %, AUSTRALIA, 2022 VS 2029
- Figure 24:
- VOLUME OF SOY MILK MARKET, METRIC TONNES, AUSTRALIA, 2017 - 2029
- Figure 25:
- VALUE OF SOY MILK MARKET, USD MN, AUSTRALIA, 2017 - 2029
- Figure 26:
- VALUE SHARE OF SOY MILK MARKET, BY DISTRIBUTION CHANNEL, %, AUSTRALIA, 2022 VS 2029
- Figure 27:
- VOLUME OF NON-DAIRY MILK MARKET BY DISTRIBUTION CHANNEL, METRIC TONNES, AUSTRALIA, 2017 - 2029
- Figure 28:
- VALUE OF NON-DAIRY MILK MARKET BY DISTRIBUTION CHANNEL, USD MN, AUSTRALIA, 2017 - 2029
- Figure 29:
- VOLUME SHARE OF NON-DAIRY MILK MARKET, BY DISTRIBUTION CHANNEL , %, AUSTRALIA, 2017 VS 2023 VS 2029
- Figure 30:
- VALUE SHARE OF NON-DAIRY MILK MARKET, BY DISTRIBUTION CHANNEL , %, AUSTRALIA, 2017 VS 2023 VS 2029
- Figure 31:
- VOLUME OF NON-DAIRY MILK MARKET BY SUB DISTRIBUTION CHANNELS, METRIC TONNES, AUSTRALIA, 2017 - 2029
- Figure 32:
- VALUE OF NON-DAIRY MILK MARKET BY SUB DISTRIBUTION CHANNELS, USD MN, AUSTRALIA, 2017 - 2029
- Figure 33:
- VOLUME SHARE OF NON-DAIRY MILK MARKET, BY SUB DISTRIBUTION CHANNELS , %, AUSTRALIA, 2017 VS 2023 VS 2029
- Figure 34:
- VALUE SHARE OF NON-DAIRY MILK MARKET, BY SUB DISTRIBUTION CHANNELS , %, AUSTRALIA, 2017 VS 2023 VS 2029
- Figure 35:
- VOLUME OF NON-DAIRY MILK MARKET SOLD VIA CONVENIENCE STORES, METRIC TONNES, AUSTRALIA, 2017 - 2029
- Figure 36:
- VALUE OF NON-DAIRY MILK MARKET SOLD VIA CONVENIENCE STORES, USD MN, AUSTRALIA, 2017 - 2029
- Figure 37:
- VALUE SHARE OF NON-DAIRY MILK MARKET, SOLD VIA CONVENIENCE STORES, BY CATEGORY , %, AUSTRALIA, 2022 VS 2029
- Figure 38:
- VOLUME OF NON-DAIRY MILK MARKET SOLD VIA ONLINE RETAIL, METRIC TONNES, AUSTRALIA, 2017 - 2029
- Figure 39:
- VALUE OF NON-DAIRY MILK MARKET SOLD VIA ONLINE RETAIL, USD MN, AUSTRALIA, 2017 - 2029
- Figure 40:
- VALUE SHARE OF NON-DAIRY MILK MARKET, SOLD VIA ONLINE RETAIL, BY CATEGORY , %, AUSTRALIA, 2022 VS 2029
- Figure 41:
- VOLUME OF NON-DAIRY MILK MARKET SOLD VIA SPECIALIST RETAILERS, METRIC TONNES, AUSTRALIA, 2017 - 2029
- Figure 42:
- VALUE OF NON-DAIRY MILK MARKET SOLD VIA SPECIALIST RETAILERS, USD MN, AUSTRALIA, 2017 - 2029
- Figure 43:
- VALUE SHARE OF NON-DAIRY MILK MARKET, SOLD VIA SPECIALIST RETAILERS, BY CATEGORY , %, AUSTRALIA, 2022 VS 2029
- Figure 44:
- VOLUME OF NON-DAIRY MILK MARKET SOLD VIA SUPERMARKETS AND HYPERMARKETS, METRIC TONNES, AUSTRALIA, 2017 - 2029
- Figure 45:
- VALUE OF NON-DAIRY MILK MARKET SOLD VIA SUPERMARKETS AND HYPERMARKETS, USD MN, AUSTRALIA, 2017 - 2029
- Figure 46:
- VALUE SHARE OF NON-DAIRY MILK MARKET, SOLD VIA SUPERMARKETS AND HYPERMARKETS, BY CATEGORY , %, AUSTRALIA, 2022 VS 2029
- Figure 47:
- VOLUME OF NON-DAIRY MILK MARKET SOLD VIA OTHERS (WAREHOUSE CLUBS, GAS STATIONS, ETC.), METRIC TONNES, AUSTRALIA, 2017 - 2029
- Figure 48:
- VALUE OF NON-DAIRY MILK MARKET SOLD VIA OTHERS (WAREHOUSE CLUBS, GAS STATIONS, ETC.), USD MN, AUSTRALIA, 2017 - 2029
- Figure 49:
- VALUE SHARE OF NON-DAIRY MILK MARKET, SOLD VIA OTHERS (WAREHOUSE CLUBS, GAS STATIONS, ETC.), BY CATEGORY , %, AUSTRALIA, 2022 VS 2029
- Figure 50:
- VOLUME OF NON-DAIRY MILK MARKET SOLD VIA ON-TRADE, METRIC TONNES, AUSTRALIA, 2017 - 2029
- Figure 51:
- VALUE OF NON-DAIRY MILK MARKET SOLD VIA ON-TRADE, USD MN, AUSTRALIA, 2017 - 2029
- Figure 52:
- VALUE SHARE OF NON-DAIRY MILK MARKET, SOLD VIA ON-TRADE, BY CATEGORY , %, AUSTRALIA, 2022 VS 2029
- Figure 53:
- MOST ACTIVE COMPANIES BY NUMBER OF STRATEGIC MOVES, COUNT, AUSTRALIA, 2017 - 2029
- Figure 54:
- MOST ADOPTED STRATEGIES, COUNT, AUSTRALIA, 2017 - 2029
- Figure 55:
- VALUE SHARE OF MAJOR PLAYERS, %, AUSTRALIA, 2022
Australia Non-Dairy Milk Industry Segmentation
Almond Milk, Cashew Milk, Coconut Milk, Hazelnut Milk, Oat Milk, Soy Milk are covered as segments by Product Type. Off-Trade, On-Trade are covered as segments by Distribution Channel.
- The off-trade channel plays a major role in the sales of plant-based milk in the region. Plant-based milk accounted for the majority of share in off-trade channels among dairy alternative products. In 2022, plant-based milk accounted for more than 85% of the value share in Australia. Among the off-trade channels, the supermarkets and hypermarkets channel is the largest distribution channel in the Australian plant-based milk market. The proximity factor of these channels, especially in large and developed cities, provides them with an added advantage of influencing the consumer’s decision to purchase among the large variety of products available in the market. In 2022, the supermarkets and hypermarkets channel accounted for 73% of the value share.
- Plant-based milk has captured half of cafe drink sales in Australia. Major chains like Starbucks, Blue Tokai Coffee, Costa Coffee, and Third Wave Coffee Roaster continue to enhance personalization and expand plant-based menu options. These cafes are launching non-dairy-based hot and cold beverages in pairings, such as lattes with plant-based milk, espresso, and iced coffee. The plant-milk sales through the on-trade channel are anticipated to grow by 12.7% by 2025 compared to 2023 in Australia.
- The online channel is expected to be the fastest-growing distribution channel in the off-trade segment. Convenience is the primary motivation for shoppers who have transitioned to shopping for more groceries online. It is projected to register a Y-o-Y growth value of 27.5% during the period 2023-2025. The demand for e-commerce retailing is increasing due to the rising volume of mobile users. In 2022, Australia’s internet penetration rate stood at 91.0 % of the total population.
| Product Type | |
| Almond Milk | |
| Cashew Milk | |
| Coconut Milk | |
| Hazelnut Milk | |
| Oat Milk | |
| Soy Milk |
| Distribution Channel | |||||||
| |||||||
| On-Trade |
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Market Definition
- Dairy Alternatives - Dairy alternatives are foods that are made from plant-based milk/oils instead of their usual animal products, such as cheese, butter, milk, ice cream, yogurt, etc. Plant-based or non-dairy milk alternative is the fast-growing segment in the newer food product development category of functional and specialty beverage across the globe.
- Non-Dairy Butter - Non dairy butter is a vegan butter alternative that is made from a mixture of plant oils. With an increase in alternative diets like vegetarianism, veganism, and gluten intolerance, plant butter is a healthy non-dairy substitute for normal butter.
- Non-Dairy Ice Cream - Plant based ice cream is a growing category. Non-dairy ice cream is a type of dessert made without any animal ingredients. This is typically considered a substitute for regular ice cream for those who cannot or do not eat animal or animal-derived products, including eggs, milk, cream, or honey.
- Plant-Based Milk - Plant based milks are milk substitutes that are made from nuts (e.g., hazelnuts, hemp seeds), seeds (e.g., sesame, walnuts, coconuts, cashews, almonds, rice, oats, etc.) or legumes (e.g., soy). Plant-based milk such as soy milk and almond milk have been popular in East Asia and the Middle East for centuries.
| Keyword | Definition |
|---|---|
| Cultured Butter | Cultured butter is prepared by having the raw butter go through chemical processing and has been added with certain emulsifiers and foreign ingredients. |
| Uncultured Butter | This type of butter is one which has not been processed in any way |
| Natural Cheese | The type of cheese in its most natural form. It is made from natural and simple products and ingredients, including fresh and natural salts, natural colors, enzymes, and high-quality milk. |
| Processed Cheese | Processed cheese undergoes the same processes as natural cheese; however, it requires more steps and many different forms of ingredients. Making processed cheese involves melting natural cheese, emulsifying it, and adding preservatives and other artificial ingredients or colorings. |
| Single Cream | Single cream contains around 18% fat. It’s a single layer of cream that appears over boiled milk. |
| Double Cream | Double cream contains 48% fat, more than double the amount of fat of single cream. It’s heavier and thicker than single cream |
| Whipping Cream | This has a much higher fat percentage than single cream (36%). Used to top cakes, pies, and puddings and as a thickener for sauces, soups, and fillings. |
| Frozen Desserts | Desserts that are meant to be eaten in frozen condition. E.g., sherbets, sorbets, frozen yogurts |
| UHT Milk (Ultra-high temperature milk) | Milk heated at a very high temperature. Ultra-high-temperature processing (UHT) of milk involves heating for 1–8 sec at 135–154°C. which kills the spore-forming pathogenic microorganism, resulting in a product with a shelf-life of several months. |
| Non-dairy butter/Plant-based butter | Butter made from plant-derived oil such as coconut, palm, etc. |
| Non-dairy Yogurt | Yogurt made from typically made from nuts, like almonds, cashews, coconuts, and even other foods like soybeans, plantains, oats, and peas |
| On-trade | It refers to restaurants, QSRs, and bars. |
| Off-trade | It refers to supermarkets, hypermarkets, on-line channels, etc. |
| Neufchatel cheese | One of the oldest kinds of cheese in France. It is a soft, slightly crumbly, mold-ripened, bloomy-rind cheese made in the Neufchâtel-en-Bray region of Normandy. |
| Flexitarian | It refers to a consumer preferring a semi-vegetarian diet, that is centered on plant foods with limited or occasional inclusion of meat. |
| Lactose Intolerance | Lactose intolerance is a reaction in digestive system to lactose, the sugar in milk. It causes uncomfortable symptoms in response to the consumption of dairy products. |
| Cream Cheese | Cream cheese is a soft and creamy fresh cheese with a tangy taste made from milk and cream. |
| Sorbets | Sorbet is a frozen dessert made using ice combined with fruit juice, fruit purée, or other ingredients, such as wine, liqueur, or honey. |
| Sherbet | Sherbet is a sweetened frozen dessert made with fruit and some sort of dairy product such as milk or cream. |
| Shelf stable | Foods that can be safely stored at room temperature, or "on the shelf," for at least one year and do not have to be cooked or refrigerated to eat safely. |
| DSD | Direct Store Delivery is the process in supply chain management wherein the product is delivered from manufacturing plant directly to the retailer. |
| OU Kosher | Orthodox Union Kosher is a kosher certification agency based in New York City. |
| Gelato | Gelato is a frozen creamy dessert made with milk, heavy cream and sugar. |
| Grass-fed Cows | Grass-fed cows are allowed to graze in pastures, where they eat a variety of grasses and clover. |
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Research Methodology
Mordor Intelligence follows a four-step methodology in all our reports.
- Step-1: Identify Key Variables: In order to build a robust forecasting methodology, the variables and factors identified in Step 1 are tested against available historical market numbers. Through an iterative process, the variables required for market forecast are set, and the model is built on the basis of these variables.
- Step-2: Build a Market Model: Market-size estimations for the forecast years are in nominal terms. Inflation is not a part of the pricing, and the average selling price (ASP) is kept constant throughout the forecast period for each country.
- Step-3: Validate and Finalize: In this important step, all market numbers, variables, and analyst calls are validated through an extensive network of primary research experts from the market studied. The respondents are selected across levels and functions to generate a holistic picture of the market studied.
- Step-4: Research Outputs: Syndicated Reports, Custom Consulting Assignments, Databases & Subscription Platforms
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