Market Trends of Australia Food Flavor and Enhancer Industry
This section covers the major market trends shaping the Australia Food Flavor & Enhancer Market according to our research experts:
Increasing Inclination Towards Clean-Label Claim
Consumers today are resourceful to identify the product formulation and the quality of ingredients used by the manufacturer. As the consumers learn more about their food and ingredients used during processing, they shape the products they want to find on the shelf. An interest in the development of new natural flavors has been observed, for their use in the food industry, which is due to the strong consumer demand for more natural products. The health-enhancing properties of natural flavors, combined with the organic properties in natural products, are also increasing their adoption. Nonetheless, major food companies such as Kellogg's, General Mills, Nestle, Campbell, Kraft, etc. have assured to restrict the use of artificial additives and flavors from their product formulations, portraying promising future of clean label flavors in the forecast period.
Dairy is the Fastest Growing Segment
Growing demand for specialty dairy products such as feta cheese has increased the need for dairy-derived flavors as these flavors offer the ability to the manufacturers to reduce the manufacturing cost. They can be used as a substitute for specialty dairy ingredients which are expensive and difficult to source. Customers prioritize taste and flavor and dairy-derived flavors offer distinct flavor profiles such as creamy, buttery, cheesy along with reducing the volume of dairy ingredient and provide similar aroma and taste profile and hence increasing the profitability margin of the final product.
