Asia-Pacific Yogurt Market Size

The Asia-Pacific yogurt market is experiencing significant growth, with its market size expanding due to increased consumer demand and diverse distribution channels. The off-trade segment, particularly supermarkets and hypermarkets, plays a crucial role in the market's expansion, offering a wide variety of yogurt products. E-commerce is emerging as the fastest-growing channel, driven by innovative marketing strategies. India and China are the leading markets in the region, supported by favorable regulations and a strong preference for quality dairy products. The market's growth is further fueled by the cultural significance of yogurt in various cuisines and its status as a staple dairy product.

Market Size of asia-pacific yogurt Industry

Asia-Pacific Yogurt Market Summary
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Icons Lable Value
svg icon Study Period 2017 - 2029
svg icon Market Size (2024) USD 47.67 Billion
svg icon Market Size (2029) USD 63.96 Billion
svg icon Largest Share by Distribution Channel Off-Trade
svg icon CAGR (2024 - 2029) 6.05 %
svg icon Largest Share by Country China
svg icon Market Concentration Medium

Major Players

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*Disclaimer: Major Players sorted in no particular order

Key Players

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Asia-Pacific Yogurt Market Analysis

The Asia-Pacific Yogurt Market size is estimated at 47.67 billion USD in 2024, and is expected to reach 63.96 billion USD by 2029, growing at a CAGR of 6.05% during the forecast period (2024-2029).

47.67 Billion

Market Size in 2024 (USD)

63.96 Billion

Market Size in 2029 (USD)

4.99 %

CAGR (2017-2023)

6.05 %

CAGR (2024-2029)

Largest Market by Country

50.39 %

value share, China, 2023

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The rising demand for value added and sustainable dairy products along with the rising lactose intolerant population in the country is largely captivating the segmental growth.

Largest Market by Distribution Channel

99.26 %

value share, Off-Trade, 2023

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Consumer preference for these channels is driven by seasonal offers, discounts on bulk purchases, and access to diversified products through a dedicated section of dairy products.

Largest Market by Country

12.24 %

Projected CAGR, India, 2024-2029

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The wider acceptance for yogurt to be lighter and more refreshing product and it's consideration as relatively healthier snack is largely driving the consumer acceptance in India

Fastest-growing Market by Distribution Channel

6.08 %

Projected CAGR, Off-Trade, 2024-2029

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The technological advancements making freedom to browse digital catalogs without any hurry in a priceless way is driving off-trade retail channels through Online stores.

Leading Market Player

16.25 %

market share, Inner Mongolia Yili Industrial Group Co. Ltd, 2022

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Inner Mongolia Yili Industrial Group Co. Ltd has gained a competitive edge over other players due to its extensive product portfolio with wider brand presence, along with its strategic moves toward innovation.

Strong presence of supermarkets and convenience stores further boosting the yogurt sales

  • In APAC, yogurt is consumed mainly through off-trade channels and is expected to witness a growth of 10.68% in 2023 over 2022. The growth can be attributed to the easy availability of a wide range of yogurts across retail foodservice channels. Among distribution channels, the off-trade segment dominates the Asia-Pacific yogurt market, with the supermarkets and hypermarkets sub-segment accounting for the highest share of 61.43% in the off-trade segment by value. The sub-segment accounting for the highest share is attributed to the strong penetration of popular chains such as Maruetsu, Aldi, Big Bazaar, Woolworths Group, and Aeon Retail, which provide a wide selection of dairy products, including a wide range of yogurt varieties that are both imported and made locally.
  • In the Asia-Pacific region, consumers prefer away-from-home yogurt consumption as a go-to convenience food. Yogurt sales through the on-trade channel are anticipated to grow by USD 350.94 million in 2025, up from USD 288.52 million in 2021. The growth in the segment is attributed to increasing out-of-home consumption preferences. As of 2021, Indian consumers were eating out nearly seven times a month, and over 80% of the respondents stated that they would prefer affordable casual dining options and fast-service restaurants to eat out.
  • E-commerce is the fastest-growing channel for yogurt sales in the non-store retailing category in Asia-Pacific. The segment held a share of 4.81% in 2022 in the region. In 2020, 54% of Chinese customers preferred e-commerce for purchasing food products, including dairy. Group buying, live streaming, and discounts are all marketing campaigns being used to attract consumers toward e-commerce. In China, the popular e-commerce chains for yogurt sales include Tmall Global, JD Worldwide, and Pinduoduo.   
Asia-Pacific Yogurt Market

High production of raw milk and rising consumer preference for quality dairy products are key market drivers in the region

  • India and China are the region's major markets, followed by New Zealand and Japan. India and China collectively accounted for a 65.25% share of yogurt volume sales across the region in 2022. Yogurt is an ancient food and has been part of the daily diet for thousands of years across different regional countries. The key driving factors are the high production of raw milk, rising consumer preference for quality dairy products, and adequate industry regulations to facilitate the manufacturing and trading of dairy products.
  • The Government of India has permitted 100% FDI (Foreign Direct Investment) through the automatic route for food processing. The dairy industry records substantial FDIs, constituting about 40% of FDIs in the Indian food industry. India is also one of the largest yogurt-consuming countries, as it is the key component of many Indian cuisines.
  • Yogurt is the most widely consumed dairy product after milk in Japanese households and accounted for a 35% share of total dairy sales in 2022. The market growth in the country is attributed to the advancement of dairy farms. In Japan, dairy farms with 200 or more cows increased by 10% in 2022. The average yard population of Japanese dairy farms reached 103 heads in 2022, recording a 5% Y-o-Y growth over 2021.
  • China is the fastest-growing yogurt market in Asia-Pacific. In China, yogurt sales value is anticipated to record a CAGR of 15.0% during the forecast period to reach a value of USD 73,009.32 million by the end of 2029. Fruit-flavored yogurts, such as strawberry, raspberry, and blueberry, are widely preferred among Chinese consumers.

Asia-Pacific Yogurt Industry Segmentation

Flavored Yogurt, Unflavored Yogurt are covered as segments by Product Type. Off-Trade, On-Trade are covered as segments by Distribution Channel. Australia, China, India, Indonesia, Japan, Malaysia, New Zealand, Pakistan, South Korea are covered as segments by Country.

  • In APAC, yogurt is consumed mainly through off-trade channels and is expected to witness a growth of 10.68% in 2023 over 2022. The growth can be attributed to the easy availability of a wide range of yogurts across retail foodservice channels. Among distribution channels, the off-trade segment dominates the Asia-Pacific yogurt market, with the supermarkets and hypermarkets sub-segment accounting for the highest share of 61.43% in the off-trade segment by value. The sub-segment accounting for the highest share is attributed to the strong penetration of popular chains such as Maruetsu, Aldi, Big Bazaar, Woolworths Group, and Aeon Retail, which provide a wide selection of dairy products, including a wide range of yogurt varieties that are both imported and made locally.
  • In the Asia-Pacific region, consumers prefer away-from-home yogurt consumption as a go-to convenience food. Yogurt sales through the on-trade channel are anticipated to grow by USD 350.94 million in 2025, up from USD 288.52 million in 2021. The growth in the segment is attributed to increasing out-of-home consumption preferences. As of 2021, Indian consumers were eating out nearly seven times a month, and over 80% of the respondents stated that they would prefer affordable casual dining options and fast-service restaurants to eat out.
  • E-commerce is the fastest-growing channel for yogurt sales in the non-store retailing category in Asia-Pacific. The segment held a share of 4.81% in 2022 in the region. In 2020, 54% of Chinese customers preferred e-commerce for purchasing food products, including dairy. Group buying, live streaming, and discounts are all marketing campaigns being used to attract consumers toward e-commerce. In China, the popular e-commerce chains for yogurt sales include Tmall Global, JD Worldwide, and Pinduoduo.   
Product Type
Flavored Yogurt
Unflavored Yogurt
Distribution Channel
Off-Trade
By Sub Distribution Channels
Convenience Stores
Online Retail
Specialist Retailers
Supermarkets and Hypermarkets
Others (Warehouse clubs, gas stations, etc.)
On-Trade
Country
Australia
China
India
Indonesia
Japan
Malaysia
New Zealand
Pakistan
South Korea
Rest of Asia Pacific
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Asia-Pacific Yogurt Market Size Summary

The Asia-Pacific yogurt market is experiencing significant growth, driven by increasing consumer demand for dairy products and the expansion of distribution channels. The market is predominantly fueled by off-trade channels, with supermarkets and hypermarkets leading the segment due to their extensive range of yogurt offerings. The region's preference for yogurt as a convenient, away-from-home food option is contributing to the rise in on-trade sales, while e-commerce emerges as the fastest-growing non-store retail channel. Countries like India and China are major contributors to the market, with yogurt being a staple in their diets and a key component of various cuisines. The market's expansion is supported by high raw milk production, favorable industry regulations, and foreign direct investment in food processing sectors.

In Japan, yogurt holds a significant share of dairy sales, with advancements in dairy farming supporting market growth. China is witnessing rapid market expansion, with a strong preference for fruit-flavored and lactose-free yogurts, catering to health-conscious consumers. The demand for yogurt-based recipes in cafes and restaurants is also on the rise, particularly in Southeast Asia, driven by the growth of the food service industry and increased tourism. The market is moderately consolidated, with major players like China Mengniu Dairy Company Ltd and Gujarat Co-operative Milk Marketing Federation Ltd leading the industry. Recent investments and product launches by key companies further indicate a robust growth trajectory for the Asia-Pacific yogurt market.

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Asia-Pacific Yogurt Market Size - Table of Contents

  1. 1. MARKET SEGMENTATION (includes market size in Value in USD and Volume, Forecasts up to 2029 and analysis of growth prospects)

    1. 1.1 Product Type

      1. 1.1.1 Flavored Yogurt

      2. 1.1.2 Unflavored Yogurt

    2. 1.2 Distribution Channel

      1. 1.2.1 Off-Trade

        1. 1.2.1.1 By Sub Distribution Channels

          1. 1.2.1.1.1 Convenience Stores

          2. 1.2.1.1.2 Online Retail

          3. 1.2.1.1.3 Specialist Retailers

          4. 1.2.1.1.4 Supermarkets and Hypermarkets

          5. 1.2.1.1.5 Others (Warehouse clubs, gas stations, etc.)

      2. 1.2.2 On-Trade

    3. 1.3 Country

      1. 1.3.1 Australia

      2. 1.3.2 China

      3. 1.3.3 India

      4. 1.3.4 Indonesia

      5. 1.3.5 Japan

      6. 1.3.6 Malaysia

      7. 1.3.7 New Zealand

      8. 1.3.8 Pakistan

      9. 1.3.9 South Korea

      10. 1.3.10 Rest of Asia Pacific

Asia-Pacific Yogurt Market Size FAQs

The Asia-Pacific Yogurt Market size is expected to reach USD 47.67 billion in 2024 and grow at a CAGR of 6.05% to reach USD 63.96 billion by 2029.

In 2024, the Asia-Pacific Yogurt Market size is expected to reach USD 47.67 billion.

Asia-Pacific Yogurt Market SIZE & SHARE ANALYSIS - GROWTH TRENDS & FORECASTS UP TO 2029