Market Share of Asia-Pacific Sugar Free Chewing Gum Industry
The Asia-Pacific sugar-free chewing gum market is concentrated among multinational players occupying major share. Key market players include Perfetti Van Melle Group B.V., Mondelez International, Inc., Mars, Incorporated, The Hershey Company, and others.
New product innovation with attractive packaging is the main strategy adopted by players. For instance, Wrigley India, a subsidiary of Mars Inc., launched Doublemint Mints, which is a sugar-free chewing gum available in two flavors- peppermint and spearmint.
Asia Pacific Sugar-Free Chewing Gum Market Leaders
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Perfetti Van Melle Group B.V.
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Mondelez International, Inc.
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Mars, Incorporated
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The Hershey Company
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Lotte Corporation
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Glee Gum
*Disclaimer: Major Players sorted in no particular order