![Asia-Pacific Quinoa Seeds Market Size Asia-Pacific Quinoa Seeds Market Summary](https://s3.mordorintelligence.com/asia-pacific-quinoa-seeds/1736149292246-asia-pacific-quinoa-seeds-Market-Summary.png)
Study Period | 2019 - 2030 |
Base Year For Estimation | 2024 |
Forecast Data Period | 2025 - 2030 |
Historical Data Period | 2019 - 2023 |
Market Size (2025) | USD 53.83 Million |
Market Size (2030) | USD 76.93 Million |
CAGR (2025 - 2030) | 7.40 % |
Asia-Pacific Quinoa Seeds Market Analysis
The Asia-Pacific Quinoa Seeds Market size is estimated at USD 53.83 million in 2025, and is expected to reach USD 76.93 million by 2030, at a CAGR of 7.40% during the forecast period (2025-2030).
Beyond its remarkable nutritional profile, quinoa stands as a testament to agricultural resilience, boasting unparalleled genetic diversity and extraordinary adaptability across diverse farming conditions. This versatile crop not only enriches local communities through cultural heritage preservation but also drives socio-economic development. In an era where climate change threatens global food security, quinoa emerges as a transformative solution for nations grappling with nutritional challenges.
Asia-Pacific is an import-dependent region for quinoa seeds, with Japan being the largest importer. The region's quinoa seed imports are growing substantially due to increasing health consciousness and dietary shifts. India is an emerging importer in the region, primarily sourcing from Peru and Bhutan to meet domestic demand. According to the ITC Trade Map, India's quinoa imports increased from 45 metric tons in 2022 to 130 metric tons in 2023. China and Australia have emerged as significant markets, driven by growing health awareness and increasing adoption of plant-based diets. The gluten-free nature of quinoa makes it suitable for people with digestive disorders, contributing to its increased adoption across developing countries in the region.
Rising health consciousness has increased consumer awareness of quinoa's benefits, including its high protein content, gluten-free properties, and nutrient profile. The increasing prevalence of lifestyle diseases such as diabetes, obesity, and cardiovascular ailments is driving consumers toward healthier dietary choices, including quinoa consumption. The integration of quinoa into various food products like bread, pasta, noodles, and cookies has made it more accessible to consumers. Urban consumers' time constraints have increased the demand for convenient options, such as quinoa-based muesli and flakes. In the Asia-Pacific region, the growing cosmetic and personal care industry uses quinoa for skin rejuvenation, dark spot reduction, and acne treatment, further driving the demand for quinoa seeds.
Asia-Pacific Quinoa Seeds Market Trends
Growing Health Awareness and Gluten-Free Trends Drive Quinoa Seed Market
Quinoa contains high-quality protein and nine essential amino acids necessary for human development and growth. Being gluten-free, quinoa seeds offer medicinal benefits through bioactive compounds that help combat chronic conditions including diabetes, obesity, cardiovascular diseases, and cancer. The phenolic compounds in quinoa, particularly kaempferol, demonstrate anti-cancer properties. Food manufacturers incorporate quinoa seeds in various concentrations to enhance the nutritional profile of products such as extruded snacks and meat products.
Japan's quinoa market presents a compelling narrative of health-driven consumption patterns. The seed's exceptional nutritional profile and rising health consciousness fuel its increasing demand. Gluten-intolerant consumers particularly favor quinoa as a viable dietary alternative. The country's quinoa imports demonstrate a notable upward trajectory, with 2023 data from the ITC Trade Map revealing imports of 388 metric tons, valued at USD 1,152 thousand. Given Japan's limited domestic production capabilities, the country heavily depends on international markets to fulfill its quinoa requirements. The growing recognition of quinoa's nutritional benefits continues to shape consumer preferences, making imports essential to address the population's evolving dietary choices and health priorities.
![Asia-Pacific Quinoa Seeds Market Trends Asia-Pacific Quinoa Seeds Market: Import Value, in USD Thousand, India, 2022-2023](https://s3.mordorintelligence.com/asia-pacific-quinoa-seeds/1736318099763-asia-pacific-quinoa-seeds-Asia-Pacific-Quinoa-Seeds-Market-Import-Value-in-USD-Thousand-India-2022-2023.png)
China Dominates the Market
China's agricultural transformation toward sustainable practices and growing consumer demand for nutritious foods are driving the quinoa market growth. The country is integrating quinoa cultivation across various ecological regions and developing stable breeding materials. China's expanding dry lands make quinoa a suitable crop choice due to its high drought tolerance, supporting agricultural diversification in arid regions.
According to the Food and Agriculture Organization, quinoa cultivation in China spans diverse ecological environments, ranging from 154 meters below sea level in Turpan City, Xinjiang, to over 5,000 meters in Shangri-la City, Yunnan. The main quinoa-growing provinces include Gansu, Inner Mongolia, Qinghai, Yunnan, Shanxi, Hebei, Jilin, and Tibet. In northern China, farmers typically sow quinoa during early May and harvest in late October. In southern China, the warmer temperatures allow for earlier sowing in March or April.
The Chinese quinoa market demonstrates a notable upward trajectory, with imports reaching from 3,141 metric tons in 2021 to 3,449 metric tons in 2022, as reported by the ITC Trade Map. The import landscape is dominated by Bolivia, which commands 88% of the total import value, followed by Peru (12%). This surge in quinoa imports reflects a fundamental shift in Chinese consumer behavior towards health-conscious choices. The grain's exceptional nutritional profile such is rich in protein, fiber, and essential vitamins and minerals has positioned it as a coveted superfood in China. Consequently, quinoa has penetrated multiple food segments, emerging as a key ingredient in salads, snacks, and health-focused food products.
![Asia-Pacific Quinoa Seeds Market Trends Asia-Pacific Quinoa Seeds Market: Import Volume, in Metric Tons, China, 2021-2022](https://s3.mordorintelligence.com/asia-pacific-quinoa-seeds/1736318109476-asia-pacific-quinoa-seeds-Asia-Pacific-Quinoa-Seeds-Market-Import-Volume-in-Metric-Tons-China-2021-2022.png)
Asia-Pacific Quinoa Seeds Market News
- May 2023: China and Ecuador signed a Free Trade Agreement (FTA) through their respective Ministers of Commerce and Production, Foreign Trade, Investment, and Fisheries. The agreement aims to promote sustained trade and investment development of agricultural products including quinoa between both countries, enhancing their bilateral economic cooperation.
- January 2023: Nourish You, India's first domestically established superfood brand, secured USD 2 million in seed funding. The fund aimed toward product research and development, portfolio expansion, and strengthening the marketing initiatives for quinoa seeds.
Asia-Pacific Quinoa Seeds Industry Segmentation
Quinoa is a type of cereal crop and is most widely used for its edible seed, which is gluten-free, high in protein, and a good source of fiber. The commodity has more than 3,000 varieties, but only a few have been commercialized as of now. All the seeds have diverse characteristics, but their color, saponin level, and growth climate are the major properties considered during the trade of quinoa seeds. The Asia-Pacific quinoa seed market is segmented by Geography (China, Japan, Australia, and India) and includes Production Analysis (Volume), Consumption Analysis (Value and Volume), Import Analysis (Value and Volume), Export Analysis (Value and Volume), and Price Trend Analysis. The report offers the market size and forecasts in terms of volume (Metric Tons) and value in (USD) for all the above segments.
Geography | China | Production Analysis | |
Consumption Analysis, Market Value and Price Trend | |||
Import Market Analysis (Volume and Value) | |||
Export Market Analysis (Volume and Value) | |||
Price Trend Analysis | |||
Japan | Production Analysis | ||
Consumption Analysis, Market Value and Price Trend | |||
Import Market Analysis (Volume and Value) | |||
Export Market Analysis (Volume and Value) | |||
Price Trend Analysis | |||
Australia | Production Analysis | ||
Consumption Analysis, Market Value and Price Trend | |||
Import Market Analysis (Volume and Value) | |||
Export Market Analysis (Volume and Value) | |||
Price Trend Analysis | |||
India | Production Analysis | ||
Consumption Analysis, Market Value and Price Trend | |||
Import Market Analysis (Volume and Value) | |||
Export Market Analysis (Volume and Value) | |||
Price Trend Analysis |
Asia-Pacific Quinoa Seeds Market Research FAQs
How big is the Asia-Pacific Quinoa Seeds Market?
The Asia-Pacific Quinoa Seeds Market size is expected to reach USD 53.83 million in 2025 and grow at a CAGR of 7.40% to reach USD 76.93 million by 2030.
What is the current Asia-Pacific Quinoa Seeds Market size?
In 2025, the Asia-Pacific Quinoa Seeds Market size is expected to reach USD 53.83 million.
What years does this Asia-Pacific Quinoa Seeds Market cover, and what was the market size in 2024?
In 2024, the Asia-Pacific Quinoa Seeds Market size was estimated at USD 49.85 million. The report covers the Asia-Pacific Quinoa Seeds Market historical market size for years: 2019, 2020, 2021, 2022, 2023 and 2024. The report also forecasts the Asia-Pacific Quinoa Seeds Market size for years: 2025, 2026, 2027, 2028, 2029 and 2030.