Market Trends of Asia Pacific Portable Washing Machine Industry
Increased Demand for Portable Washing Machines in Small Homes
- A foldable washing machine is one of the trends in modern laundry appliance design. In some of the most populous cities, most people live in small buildings or apartments, the main reason for which is lack of space. Considering foldability in the design makes washing machines not only easier to transport but also more convenient to use, especially in limited spaces. Address limited space issues by improving design modularity and versatility.
- Furthermore, rapid urbanization in many countries in the Asia-Pacific region has led to people moving to urban areas, and living space has become smaller, making mini washing machines a necessity. In addition, there are many students and young professionals in this area who frequently change their residences, so portable and space-saving mini washing machines are very attractive. Additionally, increasing awareness of environmental sustainability is driving consumers to choose compact washing machines.
China is Dominating the Portable Washing Machine Market
- China is the world’s largest portable washing machine market by volume, consumption, sales, and exports. The washing machine is one of the most essential household appliances in China. The commercial use of washing machines in hotels, resorts, and other institutions for large loads of commercial laundry is also rising.
- The washing machine market growth in China is mainly attributed to rapid urbanization, increasing disposable income, improved rural electrification, and the government’s subsidy program launched to encourage the sale of big appliances in the rural areas of China, which has contributed to the penetration of big appliances in China. This has also contributed to the increase in replacement potential for domestic appliances in China.
- The market's growth is expected to be driven by the increasing population in urban areas and the disposable income that makes these appliances affordable. The country's per capita income has increased, resulting in a rise in disposable income, which has led to a surge in consumer spending, which is a major factor in the growth of the market.