Market Trends of Asia Pacific Hair Loss Treatment Products Industry
This section covers the major market trends shaping the APAC Hair Loss Treatment Products Market according to our research experts:
Chinese Millennial Losing Their Hair at a Faster Pace
According to research conducted at Tsinghua University in Beijing among 4000 students, about 60% of the respondents found to be suffering from some hair loss problems. Irregular life patter, stress at work, and insomnia are the primary factor associated with hair loss problems. As per the online shopping website Taobao in the country, hair loss products were the top 40 bestselling products in 2017 with young consumers accounting for more than 40% of sales. The number of young population seeking hair loss treatment has proliferated in the country.
Most of the men across China, are usually bald and termed as a bald wave, has curated a new lucrative business within the hair loss treatment industry. Statistics from health departments show that consumption by China's urban residents on hair care is rising each year at a fast pace of 30 %, which over the next decade, is expected to ramp up the business of hair nutrition, restoration, and transplantation.
Natural & Organic in High Demand
Traditional natural and herbal based products are more prevalent in treating hair loss problems in countries such as India and China. Hair fall has become a serious problem among young males and females owing to unhealthy food habits, stress, lack of sleep, and excessive consumption of tea/coffee.
The organic hair loss products are likely to be driven by males, where, the gender is more prone to hair losses, and the organic trend has itself garnered attention on a global platform. As a general rule, the hair type among Asians is not quite so prone to genetic thinning as western hair, but that still affects a million men and women with hair losses. In fact, data from the US and Belgravie Centre suggested that in China 21% of men have genetic hair loss, while the figure for women approximates to 6%.
The rise of organic hair care products that prevent losses usually includes a mix of oils such as tea tree or peppermint are in demand. This is followed by advisories that popularize the use of nonmedicinal shampoo helping to protect hair, cleanse the scalp of medication buildup in the follicles, and stimulate new growth, likely to embark more product popularity over the coming years.
