Market Size of Asia Pacific Garment Steamers Industry
Study Period | 2020-2029 |
Base Year For Estimation | 2023 |
Forecast Data Period | 2024 - 2029 |
Historical Data Period | 2020 - 2022 |
CAGR (2024 - 2029) | 3.78 % |
Market Concentration | Medium |
Major Players*Disclaimer: Major Players sorted in no particular order |
Asia Pacific Garment Steamers Market Analysis
The Asia Pacific Garment Steamers Market is expected to register a CAGR of 3.78% during the forecast period.
A Garment Steamer is a handy, electronically operated device that has found a place in most households. These nifty devices can loosen up the wrinkles. They use no chemicals or harsh methods during the process. There have been various technological advancements in recent years in the garment steamer market. Manufacturers are providing garment steamers that can sanitize clothes to reduce the risk of exposure to germs. The changing lifestyle of consumers and the increasing working population are propelling the adoption of modernized household appliances. In addition, a hectic work-life schedule along with the long working hours is driving the consumer preference toward convenient household appliances, such as garment steamers.
During the initial stage of COVID-19, due to supply chain disruptions, the market has experienced losses due to stoppage in manufacturing and distribution services. Later, due to lockdowns and work-from-home culture, the demand for garment steamers systems has risen. Post-COVID-19, the market is experiencing gradual growth according to seasonal demand fluctuations.
The rising trend of eco-friendly appliances that consume less energy than traditional appliances in the developing countries in this region would boost the garment steamers market growth during the forecast period. With the new features and technologies, vendors attract customers and expand their footprints in emerging markets. The potential growth of the retail sector and the apparel industry is expected to increase demand in India during the forecast period. In the coming years, shifting consumer preferences, growing fixation on fashionable apparel among consumers, an increase in travel, and other factors will likely contribute to a potential increase in garment steamer demand.
Asia Pacific Garment Steamers Industry Segmentation
A garment steamer, commonly referred to as a clothing steamer or textile steamer, is a device that removes wrinkles, freshens fabrics, and removes odors from garments, fabric upholstery, and other fabrics. It is a better option than standard ironing, which is friendlier on materials. The study gives a brief description of the Asian Pacific garment steamers market. It includes details on market sales of different types of garment steamers, investments by the manufacturers, and the launch of new garment steamer products in the market. Asia Pacific garment steamers market is segmented by product type, distribution channel, tank type, distribution channel, and country. By product type, the market is segmented into handheld and upright. By tank type, the market is segmented into fixed and removable. By distribution channel, the market was segmented into supermarkets and hypermarkets, specialty stores, online retail, and others. By country, the market is segmented into Australia, China, India, Japan, South Korea, and the rest of Asia Pacific. The report offers market size and forecasts for the Asia Pacific garment steamers market in value (USD) for all the above segments.
By Product Type | |
Handheld | |
Upright |
By Tank Type | |
Fixed | |
Removable |
By Distribution Channel | |
Multi brands store | |
Specialty Store | |
Online | |
Other Distribution Channel |
By Country | |
Australia | |
China | |
India | |
Japan | |
South Korea | |
Rest of Asia Pacific |
Asia Pacific Garment Steamers Market Size Summary
The Asia Pacific Garment Steamers Market is poised for steady growth, driven by technological advancements and changing consumer lifestyles. Garment steamers, known for their convenience and chemical-free operation, are becoming essential household appliances, particularly among the working population with busy schedules. The market experienced initial setbacks due to COVID-19-related supply chain disruptions, but demand surged as more people worked from home. Post-pandemic, the market is witnessing gradual growth, influenced by seasonal demand fluctuations. The rising popularity of eco-friendly and energy-efficient appliances in developing countries is expected to further propel market expansion. Additionally, the growth of the retail and apparel sectors, especially in India, is anticipated to boost demand for garment steamers, as consumers increasingly prioritize fashionable apparel and travel.
The market is characterized by a fragmented landscape, with manufacturers focusing on both residential and commercial sectors. The increasing shift towards online sales channels, particularly in China, India, and Japan, is enhancing market reach and sales revenue. E-commerce growth, coupled with digital marketing efforts, is enabling manufacturers to expand their customer base. The Chinese market, in particular, is witnessing a rise in garment steamer adoption due to increased retail sales of apparel and a growing service sector requiring formal attire. The decline in retail price inflation is making these appliances more affordable, further driving demand. Key players like Haier Group Corporation, Groupe SEB SA, Pursteam, Conair Corporation, and Reliable Corporation are actively enhancing their product offerings and distribution strategies to capture a larger market share.
Asia Pacific Garment Steamers Market Size - Table of Contents
-
1. MARKET DYNAMICS AND INSIGHTS
-
1.1 Market Overview
-
1.2 Market Drivers
-
1.2.1 Gentle and Safe on Fabrics
-
-
1.3 Market Restraints
-
1.3.1 Availability of Alternatives
-
-
1.4 Market Opportunities
-
1.4.1 Technological Advancement in Garment Steamers
-
-
1.5 Industry Value Chain Analysis
-
1.6 Industry Attractiveness - Porter's Five Forces Analysis
-
1.6.1 Threat of New Entrants
-
1.6.2 Bargaining Power of Buyers
-
1.6.3 Bargaining Power of Suppliers
-
1.6.4 Threat of Substitutes
-
1.6.5 Intensity of Competitive Rivalry
-
-
1.7 Insights on technology innovation in the Market.
-
1.8 Impact of COVID-19 on the Market
-
-
2. MARKET SEGMENTATION
-
2.1 By Product Type
-
2.1.1 Handheld
-
2.1.2 Upright
-
-
2.2 By Tank Type
-
2.2.1 Fixed
-
2.2.2 Removable
-
-
2.3 By Distribution Channel
-
2.3.1 Multi brands store
-
2.3.2 Specialty Store
-
2.3.3 Online
-
2.3.4 Other Distribution Channel
-
-
2.4 By Country
-
2.4.1 Australia
-
2.4.2 China
-
2.4.3 India
-
2.4.4 Japan
-
2.4.5 South Korea
-
2.4.6 Rest of Asia Pacific
-
-
Asia Pacific Garment Steamers Market Size FAQs
What is the current Asia Pacific Garment Steamers Market size?
The Asia Pacific Garment Steamers Market is projected to register a CAGR of 3.78% during the forecast period (2024-2029)
Who are the key players in Asia Pacific Garment Steamers Market?
Haier Group Corporation, Groupe SEB SA, Pursteam, Conair Corporation and Reliable Corporation are the major companies operating in the Asia Pacific Garment Steamers Market.