Asia Pacific Garment Steamers Market Size & Share Analysis - Growth Trends & Forecasts (2025 - 2030)

Asia Pacific Garment Steamers Market Report is Segmented by Product Type (Handheld and Upright), by Tank Type (Fixed and Removable), by Distribution Channel (Multi-Brands Stores, Specialty Stores, Online and Other Distribution Channel), by Country (Australia, China, India, Japan, South Korea, and Rest of Asia Pacific). The Report Offers Market Size and Forecasts for the Asia Pacific Garment Steamers Market in Value (USD) for all the Above Segments.

Asia Pacific Garment Steamers Market Size & Share Analysis - Growth Trends & Forecasts (2025 - 2030)

Asia Pacific Garment Steamers Market Size

Asia Pacific Garment Steamers Market Summary
Study Period 2020 - 2030
Base Year For Estimation 2024
Forecast Data Period 2025 - 2030
Historical Data Period 2020 - 2023
CAGR 3.78 %
Market Concentration Medium

Major Players

Asia Pacific Garment Steamers Market Major Players

*Disclaimer: Major Players sorted in no particular order

Compare market size and growth of Asia Pacific Garment Steamers Market with other markets in Home and Property Improvement Industry

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Asia Pacific Garment Steamers Market Analysis

The Asia Pacific Garment Steamers Market is expected to register a CAGR of 3.78% during the forecast period.

A Garment Steamer is a handy, electronically operated device that has found a place in most households. These nifty devices can loosen up the wrinkles. They use no chemicals or harsh methods during the process. There have been various technological advancements in recent years in the garment steamer market. Manufacturers are providing garment steamers that can sanitize clothes to reduce the risk of exposure to germs. The changing lifestyle of consumers and the increasing working population are propelling the adoption of modernized household appliances. In addition, a hectic work-life schedule along with the long working hours is driving the consumer preference toward convenient household appliances, such as garment steamers.

During the initial stage of COVID-19, due to supply chain disruptions, the market has experienced losses due to stoppage in manufacturing and distribution services. Later, due to lockdowns and work-from-home culture, the demand for garment steamers systems has risen. Post-COVID-19, the market is experiencing gradual growth according to seasonal demand fluctuations.

The rising trend of eco-friendly appliances that consume less energy than traditional appliances in the developing countries in this region would boost the garment steamers market growth during the forecast period. With the new features and technologies, vendors attract customers and expand their footprints in emerging markets. The potential growth of the retail sector and the apparel industry is expected to increase demand in India during the forecast period. In the coming years, shifting consumer preferences, growing fixation on fashionable apparel among consumers, an increase in travel, and other factors will likely contribute to a potential increase in garment steamer demand.

Asia Pacific Garment Steamers Industry Overview

Asia Pacific Garment Steamers Market is a fragmented market. The manufacturers of garment steamer are concentrating on maximizing their exposure in both residential and commercial markets. The steamers are typically intricate, composed of super materials, and quite robust. A small number of producers are now working in tandem with online sellers of garment steamers to ensure a larger distribution of their product offerings across a wider market. In addition to indirect sales, the DTC sales trend is also becoming more popular in the market. The industry's players are concentrating on creating their websites so they can directly communicate with the customers. The major players are - Haier Group Corporation, Groupe SEB SA, Pursteam, Conair Corporation, and Reliable Corporation.

Asia Pacific Garment Steamers Market Leaders

  1. Haier Group Corporation

  2. Groupe SEB SA

  3. Pursteam

  4. Conair Corporation

  5. Reliable Corporation

  6. *Disclaimer: Major Players sorted in no particular order
Asia Pacific Garment Steamers Market Concentration
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Asia Pacific Garment Steamers Market News

  • August 2023: Haier launched a new garment steamer that focuses on saving space. The whole appliance can be folded into a small box. Wheels are equipped with a box to help move them. The handle on the top helps users twist or pull the steamer. The handle can also be used as a clothes hanger and has two width options for different clothes. There are additional hangers for clothes and a steam nozzle at the bottom of the ironing board for user convenience.
  • October 2022: Panasonic launched a new garment steamer, which starts up in about 30 seconds for easy and convenient use. Keep the clothes fresh and wrinkle-free easily without an ironing board. It will generate powerful steam that lasts for 9 minutes.

Asia Pacific Garment Steamers Market Report - Table of Contents

1. INTRODUCTION

  • 1.1 Study Assumptions and Market Definition
  • 1.2 Scope of the Study

2. RESEARCH METHODOLOGY

3. EXECUTIVE SUMMARY

4. MARKET DYNAMICS AND INSIGHTS

  • 4.1 Market Overview
  • 4.2 Market Drivers
    • 4.2.1 Gentle and Safe on Fabrics
  • 4.3 Market Restraints
    • 4.3.1 Availability of Alternatives
  • 4.4 Market Opportunities
    • 4.4.1 Technological Advancement in Garment Steamers
  • 4.5 Industry Value Chain Analysis
  • 4.6 Industry Attractiveness - Porter's Five Forces Analysis
    • 4.6.1 Threat of New Entrants
    • 4.6.2 Bargaining Power of Buyers
    • 4.6.3 Bargaining Power of Suppliers
    • 4.6.4 Threat of Substitutes
    • 4.6.5 Intensity of Competitive Rivalry
  • 4.7 Insights on technology innovation in the Market.
  • 4.8 Impact of COVID-19 on the Market

5. MARKET SEGMENTATION

  • 5.1 By Product Type
    • 5.1.1 Handheld
    • 5.1.2 Upright
  • 5.2 By Tank Type
    • 5.2.1 Fixed
    • 5.2.2 Removable
  • 5.3 By Distribution Channel
    • 5.3.1 Multi brands store
    • 5.3.2 Specialty Store
    • 5.3.3 Online
    • 5.3.4 Other Distribution Channel
  • 5.4 By Country
    • 5.4.1 Australia
    • 5.4.2 China
    • 5.4.3 India
    • 5.4.4 Japan
    • 5.4.5 South Korea
    • 5.4.6 Rest of Asia Pacific

6. COMPETITIVE LANDSCAPE

  • 6.1 Market Concetration Overview
  • 6.2 Company Profiles
    • 6.2.1 Haier Group Corporation
    • 6.2.2 Groupe SEB SA
    • 6.2.3 Pursteam
    • 6.2.4 Conair Corporation
    • 6.2.5 Reliable Corporation
    • 6.2.6 Jiffy Steamer Company
    • 6.2.7 Philips
    • 6.2.8 Salav
    • 6.2.9 Maryant
    • 6.2.10 Pursteam*
  • *List Not Exhaustive

7. MARKET FUTURE TRENDS

8. DISCLAIMER AND ABOUT US

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Asia Pacific Garment Steamers Industry Segmentation

A garment steamer, commonly referred to as a clothing steamer or textile steamer, is a device that removes wrinkles, freshens fabrics, and removes odors from garments, fabric upholstery, and other fabrics. It is a better option than standard ironing, which is friendlier on materials. The study gives a brief description of the Asian Pacific garment steamers market. It includes details on market sales of different types of garment steamers, investments by the manufacturers, and the launch of new garment steamer products in the market. Asia Pacific garment steamers market is segmented by product type, distribution channel, tank type, distribution channel, and country. By product type, the market is segmented into handheld and upright. By tank type, the market is segmented into fixed and removable. By distribution channel, the market was segmented into supermarkets and hypermarkets, specialty stores, online retail, and others. By country, the market is segmented into Australia, China, India, Japan, South Korea, and the rest of Asia Pacific. The report offers market size and forecasts for the Asia Pacific garment steamers market in value (USD) for all the above segments.

By Product Type Handheld
Upright
By Tank Type Fixed
Removable
By Distribution Channel Multi brands store
Specialty Store
Online
Other Distribution Channel
By Country Australia
China
India
Japan
South Korea
Rest of Asia Pacific
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Asia Pacific Garment Steamers Market Research FAQs

What is the current Asia Pacific Garment Steamers Market size?

The Asia Pacific Garment Steamers Market is projected to register a CAGR of 3.78% during the forecast period (2025-2030)

Who are the key players in Asia Pacific Garment Steamers Market?

Haier Group Corporation, Groupe SEB SA, Pursteam, Conair Corporation and Reliable Corporation are the major companies operating in the Asia Pacific Garment Steamers Market.

What years does this Asia Pacific Garment Steamers Market cover?

The report covers the Asia Pacific Garment Steamers Market historical market size for years: 2020, 2021, 2022, 2023 and 2024. The report also forecasts the Asia Pacific Garment Steamers Market size for years: 2025, 2026, 2027, 2028, 2029 and 2030.

Asia Pacific Garment Steamers Industry Report

Statistics for the 2025 Asia Pacific Garment Steamers market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. Asia Pacific Garment Steamers analysis includes a market forecast outlook for 2025 to 2030 and historical overview. Get a sample of this industry analysis as a free report PDF download.