Asia-Pacific Connected Cars Market Size (2024 - 2029)

The Asia-Pacific connected cars market is poised for significant growth, driven by increasing investments in research and development, a preference for connectivity features among young car buyers, and the rising adoption of smartphones and electric vehicles. The enhancement of network infrastructure, particularly in countries like China and India, is facilitating the integration of advanced vehicle models that offer real-time information and connectivity. Key market players are expanding their investments and forming partnerships with telecom companies to meet the growing demand. The market's expansion is further supported by rising internet penetration, the advent of 5G, and the proliferation of affordable smart devices, all contributing to a heightened demand for connected car solutions in the region.

Market Size of Asia-Pacific Connected Cars Industry

Asia-Pacific Connected Cars Market Summary
Study Period 2019 - 2029
Base Year For Estimation 2023
Market Size (2024) USD 30.42 Billion
Market Size (2029) USD 66.01 Billion
CAGR (2024 - 2029) 16.76 %
Market Concentration Medium

Major Players

Asia-Pacific Connected Cars Market Major Players

*Disclaimer: Major Players sorted in no particular order

Asia-Pacific Connected Cars Market Analysis

The Asia-Pacific Connected Cars Market size is estimated at USD 30.42 billion in 2024, and is expected to reach USD 66.01 billion by 2029, growing at a CAGR of 16.76% during the forecast period (2024-2029).

Over the long term, increasing investments in R&D by major industry players, preference by new young car buyers for connectivity features, rise in adoption of smartphones, an increase in sales of electric and autonomous vehicles, as well as rising internet connectivity and falling data prices are driving demand for connected cars market across the Asia-Pacific region. 

Enhancement of network infrastructure in countries such as China and India to develop their 5G connectivity ecosystem is complementing various auto manufacturers to integrate this space and offer advanced vehicle models to consumers. It helps them access real-time information on vehicle performance, door locking/unlocking through smartphones and a range of other features.

Key players in the market are expanding their investments and entering into tie-ups with telecom companies to cater to the increased demand for connected cars. For instance, in May 2023, MediaTek, a Taiwanese-based semiconductor company, announced its partnership with NVIDIA to design an automotive solution for intelligent and connected vehicles with the integration of artificial intelligence and accelerated computing. In August 2022, SAIC Motor and OPPO entered into a joint venture to create a software platform for cross-integration between cars and smartphones. 

In March 2022, Chinese state-owned SAIC Motor announced to invest USD 43 billion into advanced automotive technologies, including connected automotive solutions, over the next five years.

The connected cars market in the Asia-Pacific region will witness surging growth during the forecast period, owing to the consumers' increasing preference towards availing of services that give real-time information about vehicle health, traffic conditions, weather conditions, etc. Coupled with that, rising internet penetration, the advent of 5G, and the proliferation of low-cost smart devices are further anticipated to bolster the demand for connected cars market across the Asia-Pacific region.

Asia-Pacific Connected Cars Industry Segmentation

A connected car is a type of vehicle that can share data both inside and outside the vehicle with other vehicles and third-party players like navigation providers, telecom companies, and cloud services. A connected car communicates bidirectionally, usually through WLAN networks. However, many modern cars also support Wi-Fi, 4G, and 5G networks for connectivity. Connected cars provide essential data like fuel consumption, tire pressure, navigation, and weather updates to the driver of the vehicle. Connected cars also provide other information like nearby places of interest such as malls and restaurants as well as hospitals in case of any medical emergency or an accident.

The Asia-Pacific connected cars market is segmented by vehicle type, technology type, vehicle connectivity, end-user type, and country. By vehicle type, the market is segmented into passenger vehicles and commercial vehicles. By technology type, the market is segmented into navigation, entertainment, safety, vehicle management, and others (multimedia streaming, etc.). By vehicle connectivity, the market is segmented into vehicle-to-vehicle (V2V), vehicle-to-infrastructure (V2I), and vehicle-to-everything (V2X). By end-user type, the market is segmented into original equipment manufacturer (OEM) and aftermarket/replacement). By country, the market is segmented into India, China, Japan, South Korea, and the rest of Asia-Pacific.

The report offers market size and forecasts for Connected Cars in value (USD) for all the above segments.

By Vehicle Type
Passenger Cars
Commercial Vehicles
By Technology Type
Navigation
Entertainment
Safety
Vehicle Management
Others (Multimedia Streaming etc.)
By Vehicle Connectivity
Vehicle-to-Vehicle (V2V)
Vehicle-to-Infrastructure (V2I)
Vehicle-to-Everything (V2X)
By End-User Type
Original Equipment Manufacturer (OEM)
Aftermarket/Replacement
By Country
India
China
Japan
South Korea
Rest of Asia-Pacific
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Asia-Pacific Connected Cars Market Size Summary

The Asia-Pacific connected cars market is poised for substantial growth, driven by a confluence of factors including increased investments in research and development by key industry players, a growing preference among younger consumers for connectivity features, and the rise in smartphone adoption. The market is further bolstered by the surge in electric and autonomous vehicle sales, enhanced internet connectivity, and decreasing data costs. The development of 5G infrastructure in countries like China and India is facilitating the integration of advanced connectivity features in vehicles, allowing consumers to access real-time information on vehicle performance and other functionalities through smartphones. This trend is supported by strategic partnerships and investments from major players such as MediaTek and SAIC Motor, which are focusing on integrating artificial intelligence and advanced computing solutions into automotive technologies.

The market's expansion is also fueled by the increasing urbanization and rising disposable incomes in countries like China, which drive the demand for private transportation and advanced vehicle features. The navigation segment, in particular, is expected to experience significant growth due to the extensive use of GPS systems in congested urban areas, helping drivers navigate efficiently. Government support and the enhancement of network capabilities across the region are further promoting the adoption of integrated navigation systems in vehicles. The market is characterized by intense competition, with both established players and new technology startups actively engaging in joint ventures, product launches, and strategic partnerships to expand their market presence and leverage the growing demand for connected cars.

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Asia-Pacific Connected Cars Market Size - Table of Contents

  1. 1. MARKET DYNAMICS

    1. 1.1 Market Drivers

      1. 1.1.1 Increasing Demand for Vehicle Safety and User Convenience

    2. 1.2 Market Restraints

      1. 1.2.1 Vulnerability to Cyber Attacks

    3. 1.3 Industry Attractiveness - Porter's Five Forces Analysis

      1. 1.3.1 Bargaining Power of Suppliers

      2. 1.3.2 Bargaining Power of Buyers/Consumers

      3. 1.3.3 Threat of New Entrants

      4. 1.3.4 Threat of Substitute Products

      5. 1.3.5 Intensity of Competitive Rivalry

  2. 2. MARKET SEGMENTATION (Market Size in Value - USD)

    1. 2.1 By Vehicle Type

      1. 2.1.1 Passenger Cars

      2. 2.1.2 Commercial Vehicles

    2. 2.2 By Technology Type

      1. 2.2.1 Navigation

      2. 2.2.2 Entertainment

      3. 2.2.3 Safety

      4. 2.2.4 Vehicle Management

      5. 2.2.5 Others (Multimedia Streaming etc.)

    3. 2.3 By Vehicle Connectivity

      1. 2.3.1 Vehicle-to-Vehicle (V2V)

      2. 2.3.2 Vehicle-to-Infrastructure (V2I)

      3. 2.3.3 Vehicle-to-Everything (V2X)

    4. 2.4 By End-User Type

      1. 2.4.1 Original Equipment Manufacturer (OEM)

      2. 2.4.2 Aftermarket/Replacement

    5. 2.5 By Country

      1. 2.5.1 India

      2. 2.5.2 China

      3. 2.5.3 Japan

      4. 2.5.4 South Korea

      5. 2.5.5 Rest of Asia-Pacific

Asia-Pacific Connected Cars Market Size FAQs

The Asia-Pacific Connected Cars Market size is expected to reach USD 30.42 billion in 2024 and grow at a CAGR of 16.76% to reach USD 66.01 billion by 2029.

In 2024, the Asia-Pacific Connected Cars Market size is expected to reach USD 30.42 billion.

Asia-Pacific Connected Cars Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)