APAC Cereal Bar Market Size
| Study Period | 2019 - 2029 |
| Base Year For Estimation | 2023 |
| Forecast Data Period | 2024 - 2029 |
| Historical Data Period | 2019 - 2022 |
| CAGR | 5.34 % |
| Market Concentration | Low |
Major Players
*Disclaimer: Major Players sorted in no particular order |
APAC Cereal Bar Market Analysis
Asia-Pacific cereal bar market is expected to witness a CAGR 5.34% during the forecast period 2020-2025.
- The demand for cereal bars in countries, like India, China, and Japan, has increased in recent years, owing to the considerable presence of the aging population in developing countries. Natural and nutritious convenience foods are high in demand, owing to their various health benefits.
- The cereal bar market in the region is anticipated to offer major investment opportunities, especially for natural products. This is because of the ample availability of raw materials in India and Southeast Asian countries.
APAC Cereal Bar Market Trends
This section covers the major market trends shaping the APAC Cereal Bar Market according to our research experts:
Increasing Trend of Athleticism
The Asia-Pacific is one of the leading markets due to the increasing trend of athleticism, rising concern for health, and shift in dietary patterns due to changing lifestyles. The incorporation of new flavors with healthy ingredients is a major driving the snack bar market. Asia-Pacific cereal bar market is driven by growing awareness, demand from young adults and athletes. With the growing concerns for diabetes and obesity in the region, consumers in this region are giving equal importance to nutritional value and taste profile. The increasing demand for cereal bars is majorly due to the wide customer base, greater detailing of manufacturers towards innovative products, and the use of cross-marketing strategies by key players in the market.
India Accelerating Asia-Pacific Cereal Bar Sales
Increasing awareness of health issues and the growing aging population in the country are the key factors driving the growth of the market. Consumers are demanding naturally-sourced, healthy, and nutritious food products, which, in turn, is boosting the demand for cereal bars among consumers in India. Snack bars are gaining more popularity, as compared to the other bars, due to their high protein content. Indian consumers spend more on healthy and convenience snack products, due to changing lifestyles and increasing dietary intake. The trend of 'anytime' snacks is increasing in the country, and snack bars are used as a meal replacement by health-conscious consumers.
APAC Cereal Bar Industry Overview
The Asia-Pacific cereal bar market is competitive and holds a considerable prevalence of several local and international players in the region. Some of the dominant players in the market are Kellogg Company, Yogabars, Nestle, and PepsiCo Inc. Product innovations and new launches have been the key strategy adopted by the manufacturers in the region.
APAC Cereal Bar Market Leaders
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The Kellogg Company
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Yogabars
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Nestle
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Naturell India Pvt. Ltd.
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Abbott Laboratories
*Disclaimer: Major Players sorted in no particular order
APAC Cereal Bar Market Report - Table of Contents
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1. INTRODUCTION
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1.1 Study Deliverables
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1.2 Study Assumptions
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1.3 Scope of the Study
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2. RESEARCH METHODOLOGY
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3. EXECUTIVE SUMMARY
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4. MARKET DYNAMICS
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4.1 Market Drivers
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4.2 Market Restraints
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4.3 Porter's Five Forces Analysis
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4.3.1 Threat of New Entrants
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4.3.2 Bargaining Power of Buyers/Consumers
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4.3.3 Bargaining Power of Suppliers
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4.3.4 Threat of Substitute Products
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4.3.5 Intensity of Competitive Rivalry
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5. MARKET SEGMENTATION
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5.1 By Product Type
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5.1.1 Granola/Muesli Bars
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5.1.2 Others
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5.2 By Distribution Channel
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5.2.1 Convenience Stores
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5.2.2 Supermarkets/Hypermarkets
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5.2.3 Specialty Stores
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5.2.4 Online Stores
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5.2.5 Others
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5.3 Geography
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5.3.1 China
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5.3.2 Japan
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5.3.3 India
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5.3.4 Australia
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5.3.5 Rest of Asia-Pacific
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6. COMPETITIVE LANDSCAPE
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6.1 Most Active Companies
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6.2 Most Adopted Strategies
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6.3 Market Share Analysis
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6.4 Company Profiles
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6.4.1 Kellogg Co
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6.4.2 Yogabars
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6.4.3 Nestle SA
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6.4.4 PepsiCo Inc.
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6.4.5 Clif Bar & Company
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6.4.6 NuGo Nutrition
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6.4.7 Naturell India Pvt. Ltd
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6.4.8 Abbott
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- *List Not Exhaustive
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7. MARKET OPPORTUNITIES AND FUTURE TRENDS
APAC Cereal Bar Industry Segmentation
Asia-Pacific cereal bar market is segmented by product type, distribution channel, and geography. On the basis of product type, the market is segmented into Granola/Muesli Bars and Others. On the basis of the distribution channel, the market is segmented into Convenience Stores, Supermarkets/Hypermarkets, Specialty Stores, Online Stores, and Others. On the basis of geography, the report also provides regional analysis.
| By Product Type | |
| Granola/Muesli Bars | |
| Others |
| By Distribution Channel | |
| Convenience Stores | |
| Supermarkets/Hypermarkets | |
| Specialty Stores | |
| Online Stores | |
| Others |
| Geography | |
| China | |
| Japan | |
| India | |
| Australia | |
| Rest of Asia-Pacific |
APAC Cereal Bar Market Research FAQs
What is the current Asia-Pacific Cereal Bar Market size?
The Asia-Pacific Cereal Bar Market is projected to register a CAGR of 5.34% during the forecast period (2024-2029)
Who are the key players in Asia-Pacific Cereal Bar Market?
The Kellogg Company, Yogabars, Nestle, Naturell India Pvt. Ltd. and Abbott Laboratories are the major companies operating in the Asia-Pacific Cereal Bar Market.
What years does this Asia-Pacific Cereal Bar Market cover?
The report covers the Asia-Pacific Cereal Bar Market historical market size for years: 2019, 2020, 2021, 2022 and 2023. The report also forecasts the Asia-Pacific Cereal Bar Market size for years: 2024, 2025, 2026, 2027, 2028 and 2029.
APAC Cereal Bar Industry Report
Statistics for the 2024 APAC Cereal Bar market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. APAC Cereal Bar analysis includes a market forecast outlook 2029 and historical overview. Get a sample of this industry analysis as a free report PDF download.
