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Asia Pacific Cat Food Market Size

The Asia Pacific cat food market is experiencing significant growth, driven by the increasing popularity of cats as low-maintenance pets and the rising trend of pet humanization. This has led to a heightened demand for premium cat food products, with wet food becoming the preferred choice due to its alignment with cats' natural dietary needs. The market's expansion is further supported by the growing cat population, particularly in countries like China and Japan, where high ownership rates and evolving consumer preferences contribute to substantial market presence. Additionally, Indonesia is emerging as a rapidly growing market, reflecting the broader regional trend of increased cat ownership and awareness of pet health.

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Market Size of asia pacific cat food Industry

Asia Pacific Cat Food Market Summary
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svg icon Study Period 2017 - 2029
svg icon Market Size (2024) USD 11.92 Billion
svg icon Market Size (2029) USD 19.53 Billion
svg icon Largest Share by Pet Food Product Food
svg icon CAGR (2024 - 2029) 10.38 %
svg icon Largest Share by Country China
svg icon Market Concentration Low

Major Players
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*Disclaimer: Major Players sorted in no particular order

Key Players

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Asia Pacific Cat Food Market Analysis

The Asia Pacific Cat Food Market size is estimated at USD 11.92 billion in 2024, and is expected to reach USD 19.53 billion by 2029, growing at a CAGR of 10.38% during the forecast period (2024-2029).

11.92 Billion

Market Size in 2024 (USD)

19.53 Billion

Market Size in 2029 (USD)

10.62 %

CAGR (2017-2023)

10.38 %

CAGR (2024-2029)

Largest Market by Product

68.80 %

value share, Food, 2022

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Growing cat ownership rates and the availability of wider cat food options with custom-made dry and wet foods from various companies have increased its market share.

Largest Market by Country

35.94 %

value share, China, 2022

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A large cat population, high consumer demand for custom-made foods, extensive distribution networks, and the wide presence of corporations have increased the country's share in the global market.

Fastest-growing Market by Product

12.40 %

Projected CAGR, Pet Treats, 2023-2029

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The growing demand for crunchy, dental, and freeze-dried treats is driving the market growth as these treats often help in training and supporting the well-being of cats.

Fastest-growing Market by Country

18.75 %

Projected CAGR, Indonesia, 2023-2029

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Increasing cat ownership and growing consumer power of spending more on premium and nutritional cat foods in the country drive the growth of the market.

Leading Market Player

8.48 %

market share, Mars Incorporated, 2022

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Mars, Incorporated is the market leader due to its product launches focused on specialized cat nutrition and the expansion of its manufacturing bases across the region.

Pet treats are the fastest-growing segment, and the increasing pet cat population is driving the Asia-Pacific cat food market

  • The Asia-Pacific cat food market has experienced an upward trend. Cats are popular among pet owners seeking low-maintenance pets that require less space and attention than dogs. In 2022, cats accounted for 34.0% of the pet food market in Asia-Pacific, and the cat food market increased by 50.3% between 2017 and 2021. This increase was mainly attributed to the increasing pet cat population in the region, which increased from 103.6 million in 2017 to 133.2 million in 2022. The increasing pet humanization in the region boosted the demand for premium cat food products, as pet owners consider their pets as family members.
  • Food products and pet treats were the major segments that accounted for USD 6.86 billion and USD 1.69 billion in 2022, respectively. The higher share of these segments was because of their significance in providing regular dietary requirements for cats and for training and entertainment purposes. Cat treats are anticipated to be the fastest-growing segment, recording a CAGR of 12.4% during the forecast period.
  • In the food product segment, wet food has emerged as the preferred choice for cats due to its high moisture and meat content, which aligns with their natural diet and nutritional requirements. Therefore, in 2022, wet food accounted for 53.5% of the food product segment in Asia-Pacific.
  • Pet veterinary diets and pet nutraceuticals collectively accounted for 14.2% of the total market in 2022. These products are specifically designed to provide targeted nutrition or support for various health conditions in pets.
  • The increasing cat population and the various benefits offered by commercial pet food products are anticipated to drive the market during the forecast period.
Asia Pacific Cat Food Market

China and Japan are the major cat food markets in Asia-Pacific driven by the large cat population and the growing pet humanization

  • In 2022, Asia-Pacific emerged as one of the largest markets in the global cat food market, with a market value of around USD 9.97 billion. China and Japan are the major contributors to the cat food segment in Asia-Pacific due to the high cat ownership rates in these countries. The cat food segment grew by 69.9% between 2017 and 2022, driven by the increasing adoption of cats, the growing awareness of cat health, and the rising trend of pet humanization in the region.
  • China dominates the Asia-Pacific cat food product segment, with a market value of USD 3.58 billion in 2022. This is mainly due to the country's huge pet cat population, which reached 78.5 million in 2022. China's growing disposable income, changing demographic patterns, and evolving consumer preferences have contributed to its strong market presence.
  • Japan is one of the biggest cat-loving countries in Asia-Pacific. Cats are the primary choice of pets, accounting for 43.6% of the country's pet population in 2022. This significant cat population has contributed to the growth of the cat food product segment in the country, which reached a market value of USD 2.14 billion in 2022.
  • Indonesia is the fastest-growing market for cats, and it is expected to register a CAGR of 18.7% during the forecast period. Cats are gaining popularity as pets due to their low maintenance and cost-effectiveness compared to other pets in the country. For instance, the cat population in the country increased by 137.6% between 2017 and 2022.
  • The growing cat population, increase in disposable income, and growing awareness of cat health are estimated to fuel the growth of the cat food segment during the forecast period.

Asia Pacific Cat Food Industry Segmentation

Food, Pet Nutraceuticals/Supplements, Pet Treats, Pet Veterinary Diets are covered as segments by Pet Food Product. Convenience Stores, Online Channel, Specialty Stores, Supermarkets/Hypermarkets are covered as segments by Distribution Channel. Australia, China, India, Indonesia, Japan, Malaysia, Philippines, Taiwan, Thailand, Vietnam are covered as segments by Country.

  • The Asia-Pacific cat food market has experienced an upward trend. Cats are popular among pet owners seeking low-maintenance pets that require less space and attention than dogs. In 2022, cats accounted for 34.0% of the pet food market in Asia-Pacific, and the cat food market increased by 50.3% between 2017 and 2021. This increase was mainly attributed to the increasing pet cat population in the region, which increased from 103.6 million in 2017 to 133.2 million in 2022. The increasing pet humanization in the region boosted the demand for premium cat food products, as pet owners consider their pets as family members.
  • Food products and pet treats were the major segments that accounted for USD 6.86 billion and USD 1.69 billion in 2022, respectively. The higher share of these segments was because of their significance in providing regular dietary requirements for cats and for training and entertainment purposes. Cat treats are anticipated to be the fastest-growing segment, recording a CAGR of 12.4% during the forecast period.
  • In the food product segment, wet food has emerged as the preferred choice for cats due to its high moisture and meat content, which aligns with their natural diet and nutritional requirements. Therefore, in 2022, wet food accounted for 53.5% of the food product segment in Asia-Pacific.
  • Pet veterinary diets and pet nutraceuticals collectively accounted for 14.2% of the total market in 2022. These products are specifically designed to provide targeted nutrition or support for various health conditions in pets.
  • The increasing cat population and the various benefits offered by commercial pet food products are anticipated to drive the market during the forecast period.
Pet Food Product
Food
By Sub Product
Dry Pet Food
By Sub Dry Pet Food
Kibbles
Other Dry Pet Food
Wet Pet Food
Pet Nutraceuticals/Supplements
By Sub Product
Milk Bioactives
Omega-3 Fatty Acids
Probiotics
Proteins and Peptides
Vitamins and Minerals
Other Nutraceuticals
Pet Treats
By Sub Product
Crunchy Treats
Dental Treats
Freeze-dried and Jerky Treats
Soft & Chewy Treats
Other Treats
Pet Veterinary Diets
By Sub Product
Diabetes
Digestive Sensitivity
Oral Care Diets
Renal
Urinary tract disease
Other Veterinary Diets
Distribution Channel
Convenience Stores
Online Channel
Specialty Stores
Supermarkets/Hypermarkets
Other Channels
Country
Australia
China
India
Indonesia
Japan
Malaysia
Philippines
Taiwan
Thailand
Vietnam
Rest of Asia-Pacific
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Asia Pacific Cat Food Market Size Summary

The Asia Pacific cat food market is experiencing significant growth, driven by the increasing popularity of cats as pets due to their low-maintenance nature and the trend of pet humanization. This market has shown a consistent upward trajectory, with a substantial portion of the pet food market share attributed to cat food. The rising cat population in the region, coupled with the growing demand for premium cat food products, has been a key factor in this expansion. Wet food has become the preferred choice among cat owners, aligning with the natural dietary preferences of cats. The market is characterized by a diverse range of products, including food products and pet treats, which cater to the regular dietary needs and entertainment of cats. The segment for cat treats is anticipated to grow rapidly, reflecting the evolving preferences of pet owners.

China and Japan are major contributors to the cat food market in Asia-Pacific, with high cat ownership rates and increasing disposable incomes fueling market growth. Indonesia is emerging as the fastest-growing market, driven by the rising popularity of cats as pets. The region's pet ecosystem is evolving, with new adoption and purchase channels such as pet cafes and online platforms gaining traction. The market is fragmented, with several key players like ADM, Colgate-Palmolive Company, General Mills Inc., Mars Incorporated, and Nestle (Purina) holding significant shares. The trend of premiumization is prominent, with pet owners willing to invest in high-quality, specialized pet food products. This trend is expected to continue, supported by the increasing per capita spending on pet food and the growing awareness of cat health and well-being.

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Asia Pacific Cat Food Market Size - Table of Contents

  1. 1. MARKET SEGMENTATION (includes market size in Value in USD and Volume, Forecasts up to 2029 and analysis of growth prospects)

    1. 1.1 Pet Food Product

      1. 1.1.1 Food

        1. 1.1.1.1 By Sub Product

          1. 1.1.1.1.1 Dry Pet Food

            1. 1.1.1.1.1.1 By Sub Dry Pet Food

              1. 1.1.1.1.1.1.1 Kibbles

              2. 1.1.1.1.1.1.2 Other Dry Pet Food

          2. 1.1.1.1.2 Wet Pet Food

      2. 1.1.2 Pet Nutraceuticals/Supplements

        1. 1.1.2.1 By Sub Product

          1. 1.1.2.1.1 Milk Bioactives

          2. 1.1.2.1.2 Omega-3 Fatty Acids

          3. 1.1.2.1.3 Probiotics

          4. 1.1.2.1.4 Proteins and Peptides

          5. 1.1.2.1.5 Vitamins and Minerals

          6. 1.1.2.1.6 Other Nutraceuticals

      3. 1.1.3 Pet Treats

        1. 1.1.3.1 By Sub Product

          1. 1.1.3.1.1 Crunchy Treats

          2. 1.1.3.1.2 Dental Treats

          3. 1.1.3.1.3 Freeze-dried and Jerky Treats

          4. 1.1.3.1.4 Soft & Chewy Treats

          5. 1.1.3.1.5 Other Treats

      4. 1.1.4 Pet Veterinary Diets

        1. 1.1.4.1 By Sub Product

          1. 1.1.4.1.1 Diabetes

          2. 1.1.4.1.2 Digestive Sensitivity

          3. 1.1.4.1.3 Oral Care Diets

          4. 1.1.4.1.4 Renal

          5. 1.1.4.1.5 Urinary tract disease

          6. 1.1.4.1.6 Other Veterinary Diets

    2. 1.2 Distribution Channel

      1. 1.2.1 Convenience Stores

      2. 1.2.2 Online Channel

      3. 1.2.3 Specialty Stores

      4. 1.2.4 Supermarkets/Hypermarkets

      5. 1.2.5 Other Channels

    3. 1.3 Country

      1. 1.3.1 Australia

      2. 1.3.2 China

      3. 1.3.3 India

      4. 1.3.4 Indonesia

      5. 1.3.5 Japan

      6. 1.3.6 Malaysia

      7. 1.3.7 Philippines

      8. 1.3.8 Taiwan

      9. 1.3.9 Thailand

      10. 1.3.10 Vietnam

      11. 1.3.11 Rest of Asia-Pacific

Asia Pacific Cat Food Market Size FAQs

The Asia Pacific Cat Food Market size is expected to reach USD 11.92 billion in 2024 and grow at a CAGR of 10.38% to reach USD 19.53 billion by 2029.

In 2024, the Asia Pacific Cat Food Market size is expected to reach USD 11.92 billion.

Asia Pacific Cat Food Market Report Snapshots

Asia Pacific Cat Food Market SIZE & SHARE ANALYSIS - GROWTH TRENDS & FORECASTS UP TO 2029