Market Trends of Asia-Pacific Air Fryers Industry
Urbanization Influencing the Adoption of Air Fryers
Rural and urban consumer perceptions of kitchenware are different. Kitchen products are seen as products that express the personality of urban individuals; those in rural areas generally view kitchen products as utilitarian products. Individuals from urban areas are keen to buy products with sophisticated aesthetics and high costs. Due to increasing disposable and household incomes and health awareness, the urban population is more likely to purchase air fryers. The air fryer's market explains that the rising number of heart diseases due to unhealthy eating habits is making people more aware of their health practices. This involves a change of diet and the use of healthy food items. The concept of an air fryer lets one eat fried food while limiting oil consumption. A large working-class population supports the sales of cookware products, driving the demand for low-oil cooking appliances.
Demand in Commercial sector
Demand for low-oil-based food has had a significant impact on the commercial sector. Hotels and restaurants have moved towards the adoption of low-oil-based cooking appliances. The demand is not only limited to hotels and restaurants but it is also witnessed in hospitals. Strict dietary requirements of patients have pushed hospitals to provide low-oil cooked food, which further creates demand for air fryers in the market.
