Market Trends of Argentina Pouch Packaging Industry
The Food Segment is Expected to Register the Highest Market Share
- Shifting consumer food habits and a burgeoning food processing industry are driving the demand for pouch packaging in Argentina. The country's rising appetite for ready-to-eat processed foods, a consequence of increasingly hectic lifestyles, further fuels this demand. The food processing industry in Argentina is growing due to consumers' attraction toward the US culture, which drives the market's growth.
- As consumers in Argentina seek products with extended shelf lives and heightened safety, the call for pouch packaging has intensified. Stand-up pouches, favored for their convenience in opening and resealing, are especially sought after for snacks in Argentina.
- Key players like Gualapack SpA and Amcor Group GmbH are at the forefront, crafting spouted pouches tailored for baby food, snacks, dairy, and pet food. These pouches, often a blend of paper, polypropylene (PP), or polyethylene (PE) with robust barrier properties, resonate well with the Argentine market.
- Argentina's reliance on food imports, notably from the United States, further cements the demand for pouch packaging. In 2023, Argentina's imports from the United States reached USD 230.05 million, marking a 9.63% uptick from the previous year, as per the United States Department of Agriculture (USDA).
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Retort Pouch Packaging is Expected to Have the Largest Market Share
- Retort pouches and lightweight and flexible laminated plastic packages are increasingly favored in Argentina for their versatility in packaging various food products, from soups and sauces to dairy and snacks.
- As Argentina's consumer lifestyle becomes busier and more individuals, especially those studying or working alone, seek convenient meal solutions, the demand for ready-to-eat foods, often packaged in retort pouches, is on the rise. These pouches maintain food freshness and extend shelf life, further fueling the market's growth.
- With a notable surge in pet ownership, particularly dogs and cats, in Argentina, where 86% of households, as reported by GlobalPETS magazine, have a furry companion, the demand for retort pouches for pet food is escalating. Local manufacturers are responding by offering high-barrier laminates and pouches, catering to the trend for single-use and ready-to-eat pet food packaging.
- Argentina's increasing imports of plastic, valued at USD 152.44 million in 2023 and predominantly sourced from Brazil and China, are bolstering the country's flexible packaging and pouch market. This plastic finds applications in packaging across various industries, further underpinning the growth of the pouch packaging sector.
