Market Share of Apparel Industry
The global apparel market is fragmented in nature, with the presence of various primary and smaller players. The market in the developing regions is unorganized, offering multiple products. The vast distribution network of global brands influences the international markets but faces steep competition from local manufacturers regarding regional fashion preferences and prices. Some of the major players in the market are PVH Corp., Kering SA, LVMH, and Inditex. These players have been undertaking business strategies, including product innovations, partnerships, strengthening online and offline marketing, and mergers and acquisitions to expand their visibility and portfolio of offerings. Owing to the rapidly developing nature of the market, product innovations have become the most commonly preferred strategy among all. Therefore, companies have been introducing new and innovative products with sustainable fabrics to make their products unique from existing ones.
Apparel Market Leaders
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PVH Corp.
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Inditex
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Kering S.A.
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LVMH
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Aditya Birla Group
*Disclaimer: Major Players sorted in no particular order
