Market Share of Anime Industry
The global anime market is moderately consolidated, with few players holding significant market share. Market vendors in the global anime market are indulging in partnership activities with OTT streaming platforms to expand their consumer base and develop the global market. In addition, market vendors are deploying advanced technologies such as VR and artificial intelligence to offer an immersive experience to viewers, explore innovative storyboarding techniques and cut the cost of production., thereby creating a competitive edge in the market.
In March 2023, Middle East broadcaster MBC Group announced a partnership with U.S. anime and manga distributor Tokyopop to form a hub dedicated to licensing, promoting, and producing anime content in the region. The joint venture, MBC Anime, will commission, produce, and invest in a series of quality anime titles.
In January 2023, Crunchyroll, a popular anime streaming platform, launched in India. The anime streaming platform offers a wide variety of anime series and films, both new and classic, for audiences to enjoy. The affordable subscription plans are among the most appealing aspects of the company's launch in India. At just INR 79 (~USD 1) per month, fans across the country can now access a vast library of anime shows.
Anime Market Leaders
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Kyoto Animation Co., Ltd.
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Pierrot Co.,Ltd.
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Production I.G
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TOEI ANIMATION Co., Ltd.
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STUDIO GHIBLI Inc.
*Disclaimer: Major Players sorted in no particular order
