Market Size of Global Acute Otitis Media Treatment Industry
Study Period | 2019 - 2029 |
Base Year For Estimation | 2023 |
CAGR | 5.50 % |
Fastest Growing Market | North America |
Largest Market | Asia-Pacific |
Market Concentration | Medium |
Major Players*Disclaimer: Major Players sorted in no particular order |
Acute Otitis Media Treatment Market Analysis
The acute otitis media treatment market is expected to register a CAGR of 5.5% during the forecast period, 2022-2027.
The COVID-19 outbreak impacted every aspect of the healthcare industry, including the market for acute otitis media treatment, as there are significant disruptions to businesses and economic activities worldwide. According to the study titled "Otitis media in coronavirus disease 2019: a case series," published in The Journal of Laryngology and Otology in January 2021, otitis media should be considered a manifestation or associated symptom of coronavirus disease. Thus rising the otitis media population, the demand for drugs is expected to increase during the COVID-19 pandemic. However, according to the study titled "Otitis Media Practice During the COVID-19 Pandemic " in the Frontier in the Celluar and Infections Microbiology in January 2022, to avoid infection, otologic procedures were divided into urgent and elective categories. Urgent operations should be performed, while all other operations should be postponed, depending on the pathology and the patient's preference.
The primary factor driving the global acute otitis media treatment market is the rising prevalence of ear infections. The launch of novel drugs for the treatment of acute otitis media by leading pharmaceutical companies will drive the acute otitis media treatment market forward. According to the article published in the European Journal of Public Health In August 2020, titled "Prevalence of acute otitis media in children younger than four years," acute otitis media (AOM) is one of the most common childhood diseases, affecting roughly half of all children.Thus, the rising prevalence of acute otitis media is expected to rise in demand for its treatment anticipated to drive market growth.
The introduction of new products for the treatment of acute otitis media by key players is expected to create a favorable environment for market growth in the near future. In August 2020, Sandoz Inc. introduced Ciprofloxacin 0.3% + Dexamethasone 0.1% otic suspension 7.5mL ear drops in the US market for the treatment of middle ear and outer ear canal bacterial infections. Thus, all aforementioned factors are expected to boost the market over the forecast period. However, stringent guidelines for approval of the drug for the acute otitis media treatment among children restraint the market over the forecast period.
Acute Otitis Media Treatment Industry Segmentation
Acute otitis media (AOM) is an ear infection in which the air-filled space behind the eardrum (the middle ear) becomes infected, causing pain as well as other symptoms of illness such as fever, irritability, and sleeping difficulties. AOM is the most common ear infection in children because the Eustachian tube is shorter in children than in adults, making bacteria and viruses more accessible. The Acute Otitis Media Treatment Market is segmented by Drug Type (Antibiotics, Nonsteroidal anti-Inflammatory Drugs, Analgesics, and Anesthetic), Formulation (Oral and Topical), End User (Hospitals, Retail Pharmacies, and Online Pharmacies), and Geography (North America, Europe, Asia-Pacific, Middle-East and Africa, and South America). The report offers the value (in USD million) for the above-mentioned segments.
By Drug Type | |
Antibiotics | |
Nonsteroidal anti-Inflammatory drug | |
Analgesic | |
Anaesthetic |
By Formulation | |
Oral | |
Topical |
By Distribution Channel | |
Hospital | |
Retail Pharmacies | |
Online Pharmacies |
Geography | ||||||||
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Global Acute Otitis Media Treatment Market Size Summary
The acute otitis media treatment market is poised for significant growth, driven by the increasing prevalence of ear infections, particularly in children. The market is experiencing a surge in demand due to the introduction of novel drugs by leading pharmaceutical companies, which is expected to create a favorable environment for expansion. The COVID-19 pandemic has also played a role in shaping the market dynamics, with studies indicating a potential link between otitis media and coronavirus disease, thereby increasing the patient population. However, the pandemic also led to the categorization of otologic procedures into urgent and elective, impacting the timing of treatments. Despite these challenges, the effectiveness of antibiotics in treating viral and bacterial infections of the middle ear is anticipated to bolster the market, with amoxicillin and its combinations being the preferred treatment options.
The North American region holds a dominant position in the acute otitis media treatment market, attributed to the high incidence of ear infections among children. The market is further supported by the launch of new medicines and strategic partnerships, such as the collaboration between ALK and Otonomy for the co-promotion of OTIPRIO in the United States. The presence of major market players like Pfizer, Inc., Eli Lilly and Company, and GlaxoSmithKline plc., along with their substantial investment in research and development, contributes to the competitive landscape. Additionally, innovations such as Wavely Diagnostics' ear infection detection app and partnerships like Olympus Australia's distribution agreement in Australia and New Zealand highlight the ongoing efforts to enhance market reach and product availability. These factors collectively are expected to drive the market's growth trajectory over the forecast period.
Global Acute Otitis Media Treatment Market Size - Table of Contents
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1. MARKET DYNAMICS
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1.1 Market Overview
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1.2 Market Drivers
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1.2.1 Increasing Prevalence of Acute Otitis Media (AOM)
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1.2.2 Rising New Products Launches for Acute Otitis Media Treatment
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1.3 Market Restraints
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1.3.1 Stringent Guidelines for Approval of The Drug for The Acute Otitis Media Treatment Among The Children
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1.4 Porter's Five Force Analysis
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1.4.1 Threat of New Entrants
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1.4.2 Bargaining Power of Buyers/Consumers
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1.4.3 Bargaining Power of Suppliers
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1.4.4 Threat of Substitute Products
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1.4.5 Intensity of Competitive Rivalry
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2. MARKET SEGMENTATION (Market Size by Value - USD million)
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2.1 By Drug Type
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2.1.1 Antibiotics
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2.1.2 Nonsteroidal anti-Inflammatory drug
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2.1.3 Analgesic
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2.1.4 Anaesthetic
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2.2 By Formulation
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2.2.1 Oral
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2.2.2 Topical
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2.3 By Distribution Channel
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2.3.1 Hospital
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2.3.2 Retail Pharmacies
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2.3.3 Online Pharmacies
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2.4 Geography
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2.4.1 North America
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2.4.1.1 United States
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2.4.1.2 Canada
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2.4.1.3 Mexico
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2.4.2 Europe
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2.4.2.1 Germany
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2.4.2.2 United Kingdom
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2.4.2.3 France
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2.4.2.4 Italy
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2.4.2.5 Spain
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2.4.2.6 Rest of Europe
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2.4.3 Asia-Pacific
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2.4.3.1 China
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2.4.3.2 Japan
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2.4.3.3 India
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2.4.3.4 Australia
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2.4.3.5 South Korea
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2.4.3.6 Rest of Asia-Pacific
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2.4.4 Middle-East and Africa
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2.4.4.1 GCC
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2.4.4.2 South Africa
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2.4.4.3 Rest of Middle-East and Africa
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2.4.5 South America
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2.4.5.1 Brazil
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2.4.5.2 Argentina
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2.4.5.3 Rest of South America
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Global Acute Otitis Media Treatment Market Size FAQs
What is the current Global Acute Otitis Media Treatment Market size?
The Global Acute Otitis Media Treatment Market is projected to register a CAGR of 5.5% during the forecast period (2024-2029)
Who are the key players in Global Acute Otitis Media Treatment Market?
Pfizer, Inc., Sanofi S.A., Novartis AG, GlaxoSmithKline plc. and Eli Lilly and Company are the major companies operating in the Global Acute Otitis Media Treatment Market.