Market Share of 360-Degree Camera Industry
The 360-degree camera market is fragmented in the presence of several players. Key players invest in research and development to broaden their product offerings, poised to further propel the market's growth. These market participants are also actively pursuing strategies to enhance their global presence. Notable activities include launching new products, mergers and acquisitions, increasing investments, and collaborating with other entities. Some key players include Insta360 (Arashi Vision Inc.), GoPro, Inc., SZ DJI Technology Co. Ltd, Panasonic Holdings Corporation, and Canon Inc.
- April 2024 - Insta360 launched its flagship camera, the Insta360 X4, which boasts an impressive 8K 360-degree video capability. Additionally, it supports 5.7K at 60 frames per second and 4K at 100 fps. It features an invisible selfie stick effect and a single-lens mode that operates as a 4K/60p action camera. The introduction of the 8K video mode marks a milestone, being the highest resolution ever offered by Insta360 in a 360-degree action camera. This ensures sharp and detailed 360-degree footage and highlights the advantage of 8K resolution.
- April 2024 - Insta360 Enterprise formed a strategic partnership with Cupix. This collaboration sees Insta360's premium 6K 360 camera, the ONE RS 1-inch 360 Edition, fully integrated and supported within CupixWorks and CupixVista. This integration provides built-world professionals with high-quality, user-friendly, and efficient digital twin solutions. The partnership aims to enhance enterprise applications, offering premium image quality and outstanding low-light performance. This enables the creation of immersive panoramic views, 3D point clouds, and textured meshes that accurately represent as-built conditions.
360-Degree Camera Market Leaders
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Insta360 (Arashi Vision Inc)
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GoPro, Inc.
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SZ DJI Technology Co., Ltd.
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Panasonic Holdings Corporation
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Canon Inc.
*Disclaimer: Major Players sorted in no particular order
