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Taille du Marché de je suis du lait Industrie
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Période d'étude
2019 - 2029
Année de Base Pour l'Estimation
2023
CAGR
6.92 %
Marché à la Croissance la Plus Rapide
Asie-Pacifique
Plus Grand Marché
L'Europe
Concentration du Marché
Faible
Principaux acteurs
*Avis de non-responsabilité : les principaux acteurs sont triés sans ordre particulier
Analyse du marché du lait de soja
Le marché du lait de soja devrait enregistrer un TCAC de 6,92 % au cours des cinq prochaines années
Les consommateurs commencent à préférer les produits faibles en calories, sans additifs artificiels et riches en protéines, ce qui stimule le marché des boissons au soja. Les boissons végétales contiennent des protéines végétales ou une combinaison de protéines, qui répondent au besoin croissant dun mode de vie sain. De plus, les consommateurs recherchent de plus en plus des produits laitiers sans lactose à base de sources végétales en raison de lintolérance croissante au lactose et de la tendance actuelle au véganisme. La variété des produits en rayon répond au goût de la nouveauté et au type de consommateurs orientés vers la santé et le bien-être. Par conséquent, le segment des boissons à base de plantes est prometteur avec un potentiel inexploité en Asie-Pacifique en raison de l'acceptation traditionnelle du soja. De plus, le lait de soja est largement utilisé dans les cuisines chinoise, japonaise, coréenne et autres cuisines dAsie de lEst. Le lait de soja est également utilisé dans la production de produits laitiers d'imitation tels que le yaourt au soja, la crème de soja, le kéfir de soja et les substituts de fromage à base de soja. Il est également utilisé pour préparer des milkshakes, des crêpes, des smoothies, du pain, de la mayonnaise et des produits de boulangerie. L'introduction par les fabricants de diverses saveurs comme la vanille, le chocolat et la fraise, entre autres, pour masquer l'arrière-goût du lait de soja stimule également la demande de produits chez les enfants. Les principaux fabricants investissent dans la recherche et le développement pour réduire l'arrière-goût en introduisant davantage de saveurs et en vendant le produit dans des emballages attrayants via de nombreux canaux de distribution. Par exemple, The Hershey Company s'est concentrée sur l'introduction de nouvelles saveurs comme le Café Moka dans son portefeuille de boissons Sofit , c'est-à-dire les boissons au lait de soja, afin de capter un public plus large et de répondre à ses préférences et à sa santé en même temps.
Analyse de la taille et de la part du marché du lait de soja – Tendances et prévisions de croissance (2024-2029)
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