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Tendances du marché de Amérique du Nord Stévia Industrie
Croissance rapide sur le marché nord-américain de la stévia
Selon les Statistiques de l'OCDE sur la santé 2017, le Mexique avait l'un des taux d'obésité les plus élevés au monde. En 2014, le Mexique a introduit une taxe sur le sucre. Depuis lors, les fabricants daliments et de boissons envisagent de plus en plus dutiliser des édulcorants naturels, qui ne contiennent aucune calorie et constituent des substituts potentiels au sucre. Cette tendance a contribué à la croissance rapide du marché de la stévia au Mexique. La stévia aide à réduire le sucre et les calories alimentaires et est plus largement acceptée par les consommateurs en raison de son goût et de son quotient santé. Au Mexique, la population diabétique dans la tranche d'âge de 20 à 79 ans est d'environ 10 millions, et devrait croître à un taux de 60 % au cours des 20 prochaines années. Il sagit dun facteur contribuant à lexpansion rapide du marché de la stévia au Mexique
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Comportement de consommation d'édulcorants aux États-Unis, en 2016
En 2016, 33 % des consommateurs américains ont déclaré avoir davantage limité leur consommation de sucre que lannée précédente. Environ 45 % des consommateurs américains ont déclaré avoir limité leur consommation de sucre autant que l'année précédente. Alors que 4 % déclarent avoir moins limité leur consommation de sucre que l'année précédente, 17 % d'entre eux déclarent ne pas limiter leur consommation de sucre. Par conséquent, 83 % des consommateurs américains limitent leur consommation de sucre, ce qui crée une opportunité pour le marché de la stévia de se développer, car il sagit dun substitut naturel sans calorie au sucre et qui présente divers avantages pour la santé
Analyse de la taille et de la part du marché de la stévia en Amérique du Nord – Tendances de croissance et prévisions (2024-2029)
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