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Intérieurs automobiles Asie-Pacifique Tendances du marché

Statistiques pour 2023 et 2024 Intérieurs automobiles Asie-Pacifique Tendances du marché, créé par Mordor Intelligence™ Rapports sur l'industrie Intérieurs automobiles Asie-Pacifique Tendances du marché le rapport inclut une prévision de marché jusqu'à 2029 et aperçu historique. Obtenez un échantillon de cette analyse de la taille de l'industrie sous forme de téléchargement gratuit de rapport PDF.

Tendances du marché de Intérieurs automobiles Asie-Pacifique Industrie

Le système dinfodivertissement domine le marché des intérieurs automobiles

Le système d'infodivertissement constitue le segment le plus important du marché des intérieurs automobiles

Un système d'infodivertissement de base dans un véhicule moderne est équipé d'un lecteur CD, d'un port Bluetooth, d'un port USB, d'un port allume-cigare, d'un port auxiliaire, d'un panneau vidéo, d'une radio, d'un GPS, de plusieurs haut-parleurs et de panneaux de commande

Lutilisation de systèmes dinfodivertissement dans les automobiles avancées, telles que les voitures connectées et les véhicules autonomes, ne cesse daugmenter. Le marché des systèmes d'infodivertissement pourrait être encore renforcé par les investissements réalisés par les constructeurs automobiles et les entreprises technologiques. En avril 2020, Mercedes a annoncé le prix de son dernier SUV AMG GLE, équipé du dernier système d'infodivertissement MBUX à double écran de 12,3 pouces

De plus, les constructeurs automobiles sont en concurrence pour déployer un système d'infodivertissement avancé dans leurs prochains modèles de véhicules au cours de la période de prévision. En 2018, Mitsubishi Motors Corporation, Nissan Motor Co. Ltd, le Groupe Renault et Nissan Motors ont décidé d'adopter le système d'exploitation (OS) Android de Google Inc. pour leurs systèmes d'infodivertissement de nouvelle génération à partir de 2021

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La Chine devrait dominer le marché au cours de la période de prévision

Le marché des intérieurs automobiles est dominé par la région Asie-Pacifique de la Chine, suivie par lInde. En raison de la chute de la production automobile chinoise de 27,8 millions d'unités en 2018 à 25,72 millions d'unités en 2019, le marché de l'intérieur automobile en Chine est quelque peu stagnant. L'épidémie de coronavirus au début de l'année 2020 entraîne un nouveau déclin de l'industrie automobile asiatique en raison de l'arrêt de la production d'acteurs tels que Hyundai, Nissan, etc. Cependant, cet arrêt ne devrait durer que pendant une brève période et les principaux acteurs ont commencé à recourir à des stratégies collaboratives. Alors que la population de la classe moyenne achète davantage de véhicules, cela crée des opportunités lucratives pour les acteurs de lindustrie de lintérieur automobile

En Asie du Sud-Pacifique, les initiatives gouvernementales, telles que les subventions et les allégements fiscaux, dans divers pays incitent les constructeurs automobiles à construire leurs usines de fabrication dans la région. La Chine est l'un des plus gros consommateurs de véhicules. La demande d'intérieurs haut de gamme, de confort et de fonctionnalités nouvelles et innovantes, telles que les affichages tête haute et le système de navigation, ainsi que l'attention croissante portée au respect des normes de sécurité, stimulent le marché dans la région. Bien que la demande de voitures particulières ait diminué en 2018 et 2019, les ventes de véhicules utilitaires ont connu une croissance ultérieure, ce qui stimule la croissance du marché des intérieurs automobiles pour camions, engins tout-terrain, etc

Tendance du marché des intérieurs automobiles en Asie-Pacifique

Analyse de la taille et de la part du marché des intérieurs automobiles en Asie-Pacifique – Tendances de croissance et prévisions (2024-2029)